We’re bringing back one of the most impactful conversations from our spring series—featuring the legendary Dusty Tuckness.

Dusty takes us inside his journey from growing up in Wyoming to becoming a 16-time NFR bullfighter and 10-time Bullfighter of the Year. He opens up about the mindset, faith, and perseverance that have carried him through some of the toughest moments in and out of the arena.

From facing fear and building resilience to the importance of surrounding yourself with people who make you better, Dusty shares lessons that go far beyond rodeo. His perspective on grit, preparation, and mental toughness is pure inspiration for anyone chasing big goals.

If you missed this one the first time—or just need a fresh dose of motivation—now’s your chance to hit replay.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

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We’re taking you back to one of the most real and unfiltered conversations we’ve ever had. Five-time NFR bronc rider Rusty Wright and breakaway roper Haley Sage sat down with us in Fallon, Nevada, for a conversation that goes far beyond arena stats and gold buckles.

Rusty opens up about walking through life’s deepest valleys—loss, drinking, divorce, and self-doubt—and what it took to climb out. He shares the story behind Hell and Back, the Cowboy Channel documentary he almost didn’t film, and the unexpected healing that came from letting the world see behind the curtain.

Haley brings her own powerful perspective—on rebuilding a life brick by brick, loving Rusty for who he is (not what he’s won), and finding the good even in the hardest moments. Together, they talk about real friendship, mental health in rodeo, and learning to love yourself before chasing any buckle.

This episode is raw, inspiring, and relatable for anyone who’s ever had to get back in the saddle after life knocked them flat.

🎧 Listen to the replay now.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

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In this replay episode of In The LOOP, we sit down with 2024 National Finals Barrel Racing Aggregate Champion Andrea Busby for one of the most honest and inspiring conversations we’ve had yet. This episode originally aired earlier this season, but it’s one we believe is worth hearing again.

From early rodeo days to finally crossing the Thomas & Mack threshold, Andrea brings us through every twist, turn, and tough lesson along the way. We talk about what it truly took for her to make her first NFR — and why the timing couldn’t have been better. Andrea opens up about her journey through horse injuries, mental fatigue, and rebuilding her confidence mid-season. She shares the impact of mentors like Brittany Pozzi-Tonozzi and Sue Smith, and how their guidance helped her grow both as a horsewoman and as a competitor.

This episode digs into the gritty realities of rodeo life — from engine failures and barrier mistakes to the pressure of placing when every dollar counts. We reflect on her placing in 9 out of 10 NFR rounds, winning the average, and doing it all with grace, grit, and deep faith.

Andrea reminds us that success isn’t about a single run — it’s about the thousands of miles, hard days, and quiet victories that lead you there. Her story is powerful, relatable, and full of the kind of wisdom we all need to hear.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

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Replay Episode – One of Our Most Listened-To Conversations

In this replay of In the LOOP, we revisit one of our most heartfelt and powerful episodes featuring Stevi and Ty Hillman. The couple opens up about the unexpected turns their journey has taken over the past few months. After falling short of making it to the National Finals Rodeo that year, they found themselves on a different path—one filled with surrender, new beginnings, growing together, and trusting God through every season.

Stevi and Ty share the raw truths behind life on the rodeo road, from the emotional challenges and a season-ending run on her famous horse “Truck,” to the perseverance it takes to stay in the game. They dive into the highs and lows of chasing a rodeo dream, the uncertainty of starting fresh, and the defining moments that shaped both their careers and character.

They also reflect on the bold decision to leave their jobs and go all-in on rodeo, the lessons they've learned, and the deep importance of finding true purpose and passion in what you do. Whether you're a rodeo athlete, a dream chaser, or just someone navigating a season of change, this episode offers timeless wisdom on resilience, faith, and staying the course

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

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Throwback Episode: Bob Tallman | Beef, Rodeo, Real Estate

We’re rewinding to one of our all-time favorite conversations with the legend himself—Bob Tallman.

Known as “The Voice of Rodeo,” Bob has spent decades shaping the sound of western sports. A 10x PRCA Announcer of the Year and 23x NFR announcer, he’s also a 5th generation rancher and seasoned real estate pro.

In this episode, Bob takes us from his roots on a Nevada cow-calf operation to his current life in Poolville, Texas, where family, faith, and the 3T Ranch are front and center. We dive into his announcing legacy, the launch of BobTallman.com, his passion for high-quality beef, and how storytelling is still his greatest gift.

Whether you love rodeo, ranching, or real talk from a true cowboy, this throwback is a must-listen.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

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Watch more on our Youtube Channel Watch on Youtube @ JordanJoHollabaugh ...

5x NFR bronc rider Rusty Wright and breakaway roper Haley Sage were not lying when they said they would tell it all. This episode is downright real, raw, emotional, and inspiring as we sit down during a summer stop in Fallon, Nevada.

But this one’s not about the arena stats—it’s about the people behind the buckles.

Rusty opens up about the valleys he's walked through—the loss, the drinking, the divorce, the self-doubt—and what it really took to climb out. He shares how the Cowboy Channel documentary Hell and Back came to be, why he almost didn’t do it, and the healing that came from letting the world see behind the curtain.

Haley brings her own fire, too. She talks about rebuilding her life brick by brick, loving Rusty for who he is—not what he’s won—and how their relationship taught her to see the good, even in the challenges. Together, they talk about real friendship, mental health in rodeo, and learning to love yourself—before the gold buckle.

This episode is a masterclass in mindset, love, and letting go of performance-based worth. It’s not just for rodeo fans—it’s for anyone trying to get back in the saddle when life knocks you flat.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

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Cheyanne McCartney is no stranger to pressure—but when it comes to the Old West Rope Horse Futurity, she’s not just showing up to compete, she’s showing up to shape the future.

From NFR breakaway roper to standout futurity competitor, Cheyanne has lived both sides of the rope. In this episode, she gives us the real-deal look at how the Old West is setting a new standard—from massive payouts and open eligibility to a horse sale with a million-dollar twist that has the whole industry buzzing.

What stands out most? Cheyanne’s belief in the process. The commitment she and her husband Cody have poured into training young horses, building confidence, and doing it the right way—not just for a win, but for longevity. This isn’t about burning out a 4-year-old. It’s about building great ones that last.

Whether you’re a pro looking for your next winner, a parent figuring out where to invest, or a breeder dreaming of the big leagues—this one’s a masterclass. Cheyanne breaks down what makes the Old West different, how to get started, and why she believes this futurity is just getting started.

You’ll walk away with a better understanding of the rope horse world—and even more respect for the people working hard behind the scenes to elevate it.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

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Emmry Edwards, the 15-year-old phenom who went head-to-head with rodeo’s elite in the breakaway roping at the 2025 Women’s Rodeo World Championship—and left with $6,000, a whole lot of grit, and a story to tell.

From a last-chance qualifier to the biggest stage in the sport, Emmry’s journey to AT&T Stadium wasn’t exactly mapped out—but it was earned. With a bold 2.0-second run in the short round, she proved she wasn’t there just to show up—she was there to win. While the barrier kept her from the $60K, her presence in that box was anything but small.

Emmry talks about her roots in rodeo, including her mom’s legacy and the Something Special Breakaway Roping series that helped shape her love for the sport. She walks us through her road to AT&T, her mindset backing into the box behind two 1.8-second runs, and how she stayed calm, collected, and focused on her job.

We also talk about her recent momentum-building win at the Junior Patriot, splitting a $50,000 bonus after a 1.9-second run—and how she’s preparing to climb divisions and dominate in the challenger class in 2026.

This episode is for the young guns, the dreamers with their rope in hand and eyes on the prize, and every girl who’s ever wondered if she’s too young or too new to make her mark.

Because Emmry’s story is proof that all it takes is one run, one moment, and a whole lot of heart to change everything.

In The LOOP Podcast hosted by Jordan Jo Hollabaugh, is inspired by the western culture and breakaway roping lifestyle. This podcast highlights the raw, real, truth behind the box of the breakaway roping industry. Bringing you behind the scenes stories of what real life looks like everyday from; breakaway ropers, cowgirls, cowboys, producers, leaders, trailblazers, and the like, all sharing stories of the western culture and lifestyle that they live daily.

In The LOOP Podcast & Fabrizio Marketing LLC are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast.

Get In The LOOP Podcast with Jordan Jo

Get the Newsletter at | www.inthelooprodeo.com/

Like us on Facebook | www.facebook.com/inthelooppodcast.jordanjo

Tag us on Instagram | www.instagram.com/inthelooppodcast.jordanjo

Follow us on TikTok | https://www.tiktok.com/@jordanjo.hollabaugh

Watch more on our Youtube Channel Watch on Youtube @ JordanJoHollabaugh ...