Description:
If content creation feels overwhelming or inconsistent, this episode is your reset button. You’ll learn the exact framework I use (and teach) to help founders and CEOs create strategic, high-converting content — without burning out or guessing what to post.

This solo episode is short, clear, and powerful — a step-by-step walkthrough of the Catalyst CC Lanes:

• The 4 content lanes that drive authority, trust, and engagement

• How each lane connects with your audience differently

• Why this framework simplifies your content strategy (and saves you hours every month)

Plus, I’ve got a free resource that does the heavy lifting for you: 100 strategic content hooks, already organized by CC Lane, so you can plug and post.

Hit play — your audience is waiting.

Mentioned in This Episode:
100 Strategic Growth Hooks resource

📲 Connect with Eleisha on Instagram: @eleishaeverett

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Get bi-weekly insights, strategies, and behind-the-scenes thoughts from Eleisha to grow your online presence like a true industry leader.
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Ever feel like you're constantly scrambling for what to post — stuck on the content hamster wheel, unsure what’s actually moving the needle?

This episode is your way out.

We’re talking about the one shift that changed everything for me and the founders I support: anchor content. It’s not just a content strategy — it’s a mindset shift, a system, and honestly… a form of self-care for your creative brain.

Inside this episode, you’ll learn:

• What anchor content actually is (and what it’s not)

• How to syndicate one piece of content into 10+ without burning out

• Industry-specific examples to help you map this to your business

• Why giving value for free builds more trust (and more sales)

If you’re feeling overwhelmed, disconnected, or just tired of posting for the sake of it — this is your sign to root down and get strategic.

Hit play — your audience is waiting.

Mentioned in This Episode:

Take the quiz HERE

Grab the BONUS once you finish the quiz!

📲 Connect with Eleisha on Instagram: @eleishaeverett

💌 Join The Catalyst Collective Newsletter

Get bi-weekly insights, strategies, and behind-the-scenes thoughts from Eleisha to grow your online presence like a true industry leader. Ready to turn ideas into action? SUBSCRIBE

You’ve got brilliant ideas — but let’s be honest, they’re stacking up like unopened tabs in your brain. One minute you’re knee-deep in a launch plan, the next you’re sketching out a whole new funnel for something that didn’t exist yesterday. Sound familiar?

This episode is your antidote to that kind of chaos. You’ll learn how to shift from constant context-switching to intentional momentum-building — without sacrificing your creativity.

Here’s what you’ll take away:

• A 3-step framework to filter, capture, and revisit ideas without derailing your focus

• How to spot the exact moment your brain tries to escape (and what to do instead)

• The key difference between parking an idea and abandoning it

• Why clarity — not hustle — is your most powerful strategy
  
  

If you’re ready to stop starting and finally start finishing, this one’s for you.
Hit play — your audience is waiting.

Mentioned in This Episode:

📲 Connect with Eleisha on Instagram: @eleishaeverett

💌 Join The Catalyst Collective Newsletter

Get bi-weekly insights, strategies, and behind-the-scenes thoughts from Eleisha to grow your online presence like a true industry leader. Ready to turn ideas into action? SUBSCRIBE