Ever wondered why some releases just work whilst others disappear into the void? It's not luck, it's having a system. In this episode, we break down our five-step campaign framework that you can use again and again: Song, Visuals, Promotion, Outreach, and Feedback.

We talk about writing songs that grab attention, creating visual content that actually serves your music, promotion that doesn't make you want to die inside, building real connections beyond social media, and the bit everyone skips - analysing what actually worked so you don't keep making the same mistakes.

Whether you're DIY or working with a team, whether you've got budget or you're doing it all in your bedroom, this framework will help you get your music heard without burning out.

We also share our favourite campaigns (including "Fucked Up Feeling" and the gloriously sleazy "Temple") and remind you that you don't need to get famous overnight, you just need a system that works.

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

In this special episode, all four artists from the upcoming Heart of Darkness tour gather in the Cotswolds to talk about what they're building together. Hana and Mishkin are joined by Catherine Elms and Taylor from Emberhoney for a conversation about female friendship in music, the power of community over competition, and why human-made art matters more than ever. They trace their connections back to the Indie Noir nights in 2015, discuss how supporting each other's work has shaped their creative lives, and share which songs from the group have been speaking to them lately. This is a conversation about what happens when artists choose collaboration over the industry's manufactured scarcity, and why that choice feels urgent right now.

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

Two musicians who have been forced to play the worst songs ever written at countless weddings finally unleash their rage. From Coldplay to Bruno Mars, we're breaking down exactly why these songs are crimes against music - and confessing which terrible tunes we secretly love.

If you didn't already think Mish and Hana were horrible people, here's proof 😈

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

Magnesium, manifestation, and getting violently shaken to sleep: 20 musician life hacks

In this episode, Mish and Hana share the life hacks that have actually helped them survive the chaos of being working musicians - from making your bed for free dopamine hits to scheduling your entire fortnight to avoid burnout, cutting out alcohol to write better songs, and why breathwork creates the mental space that gives you your best ideas. Plus a bonus round of "what's in my handbag?" (spoiler: nail clippers. Always nail clippers).

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

In this episode Mishkin and Hana talk about the financial, time, and emotional gambles musicians take - plus the story of how the universe reimbursed £18 worth of pettiness.

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

⚡ Nobody talks about the decade it takes to build an empire ⚡

In this episode we breaking down the three pillars of building a music empire (collaboration, confidence, longevity).

We're talking about knowing when to fire people, why your lack of Instagram engagement doesn't mean you're failing, and how gratitude builds confidence more than anything else. Plus the real tea on collaboration vs exploitation, staying sexy past 30, and why measuring success in years (not likes) changes everything.

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.

Hana and Mish get brutally honest about the complicated intimacy between bandmates—from electric on-stage connections to blurred boundaries, naked music video shoots, and that time they realised they were a bit in love with each other. It's messy, vulnerable, and proof that being in a band is way more intense than anyone admits.

Have you ever played a gig to just the bar staff and sound engineer?
Or found yourself alone carrying an amp through the streets at 2am?
Have you ever had to busk for your next meal? Or do you find yourself awake at night, questioning your life choices?
Have you ever asked yourself... why the fuck am I a musician?
Don’t worry, you’re not alone, and this is the podcast for you.
Brand new podcast from Hana Piranha and Mishkin Fitzgerald talking about the ugly truth of sustaining a music career.