In this episode of FranchiseU!, Dr. Kathy Gosser sits down with Dr. Arif Nazir, a nationally recognized geriatrician and physician executive, as he prepares to open Louisville’s first Paris Baguette. His career has focused on improving quality of life for older adults through person-centered care models that strengthen teams, reduce hospitalizations, and preserve dignity and independence.

Dr. Nazir shares why franchising provided the structure and support he needed to expand his impact beyond healthcare, and how his experience in geriatrics (centered on trust, listening, and community) translates directly into hospitality and business leadership.

The conversation explores:

• Why franchising (not independent ownership) was the right path
• How customer trust applies across healthcare and food service
• What drew him to the Paris Baguette concept and global brand
• How he evaluated Louisville’s market demand through direct community input
• The operational and emotional realities of launching a new venture
• His approach to building a people-first culture for employees and customers

Believing innovation happens at the intersection of disciplines, Dr. Nazir is applying his healthcare lens to create more than a bakery. His vision is a culturally vibrant gathering space where exceptional food, human connection, and meaningful employment create lasting value for the community.

With plans for multiple locations, this episode offers a detailed look at the mindset, preparation, and purpose behind a transition into franchise ownership.

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This episode proudly brought to you by the Yum! Center for Global Franchise Excellence at the University of Louisville College of Business.