Why Most Businesses Lose (and how to fix it) w/ Stephanie Baiocchi from IMPACT
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on this latest podcast, I'm joined by Stephanie Baiocchi from IMPACT, and it’s one of those conversations that stays with you.
Stephanie talks about the book Endless Customers, but what really landed was her approach, building real trust with an audience instead of chasing quick wins.
We got into:
The real reason people don’t trust brands anymore (and how to fix it)
Why authenticity beats every marketing hack you’ve ever heard
How to create content that connects on a human level
If you’ve ever struggled with balancing purpose and promotion or just want to attract people who actually care this episode’s worth your time!
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