『Why It Matters』のカバーアート

Why It Matters

Why It Matters

著者： The Show for People Who Give a Damn About Better Merch.
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 Why It Matters is a Branded Merch Network original built on one belief: better merch starts with sustainable thinking. We dive into why it matters for suppliers to create better products, distributors to offer responsibly sourced solutions, and end users to choose merch that reflects their brand values. Through real conversations with leaders in promo, apparel, and print, we spotlight the voices reshaping the industry with purpose. Tune in and be part of what’s next.#MakeMerchBetterThe Show for People Who Give a Damn About Better Merch. マーケティング マーケティング・セールス 経済学
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  • Why It Matters with Rob Baumgardner

    Why It Matters with Rob Baumgardner
    2025/11/03

    In this quick conversation, Branded Merch Network co-founder, Jeff Solomon, talks with Rob Baumgardner, National Accounts Manager for Goldstar, about the power of collaboration to drive sales. Rob talks about a project he did with a large distributor using one of their new sustainable sling backpacks that discriminating buyers love.

    👉 The discussion addresses how sustainability is an effective selling tool. Rob spotlighted Goldstar's "made better" collection and the digital product passport feature, which provides transparency into the bag's origin and materials. The game is changing. Discover how quality suppliers and distributors are working together to generate quality business in this short video.

    Learn more about Goldstar here: https://www.simplygoldstar.com/na/

    #brandedmerch sustainablemerch #sales #sustainabilty #digitalpassport #madebetter #simplybetter

    Uploaded on Oct 21, 2025


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    3 分
  • Why It Matters with Original Favorites

    Why It Matters with Original Favorites
    2025/10/31

    In this "Why It Matters" conversation, David Boger and Lexi Mikkelsen shared the Original Favorites brand story. They discussed sustainability practices, emphasizing their use of high-quality Supima cotton and their decision against recycled cotton due to quality concerns. Dave highlighted their GOTS (Global Organic Textile Standards) certification and the importance of product longevity. They also discussed the ethical implications of sourcing, mentioning issues in China and Brazil. Original Favorites is another quality apparel line that may become one of your favorites!

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    9 分
  • Why It Matters: Certification & Sustainability with Marshall Atkinson

    Why It Matters: Certification & Sustainability with Marshall Atkinson
    2025/10/03

    n this follow-up conversation from the Branded Merch Network Sustainable Merch Summit, we continue to share more insights on "Why It Matters" to produce clean products. Here, Branded Merch Network Co-Founder Jeff Solomon talks with Summit panelist Marshall Atkinson from Atkinson Consulting LLC and Shirt Lab. They discuss the importance of sustainability in the printing industry, emphasizing the need to start with a clear "why" for adopting sustainable practices. They highlighted the misconceptions around water-based inks and the benefits of print-on-demand. Marshall mentioned the Sustainable Green Printing Partnership (SGP) certification and its comprehensive approach to sustainability. Enjoy these nuggets on this all-important topic.

    #brandedmerch #brandedapparel #sustainableapparel #screenprinting #businessleadership

    Uploaded on Sep 22, 2025


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    5 分
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