Why African Creatives Struggle in the Film Industry - C.Cast with Abo Booi
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Why African Creatives Struggle in the Film Industry - C.Cast with Abo Booi
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A year after his second appearance, Abo Booi returns to the C.Cast for Part 3, continuing one of our most meaningful conversations about the reality of working as a filmmaker and creative in South Africa.
Abo shares the emotional, financial and practical challenges of building a career in a difficult creative economy, speaking about resilience, critical mass, social capital, and the tension between talent and opportunity.
We explore what it takes to grow in the South African film industry, how to think about ownership and storytelling, and why African creatives need stronger ecosystems to thrive.
He also gives insight into his new Afrofuturist sci-fi short film and the process of developing it into a full feature, breaking down how low budget filmmaking, consistency and strategic relationships shape long-term growth.
If you are a filmmaker, creator or entrepreneur navigating the African creative landscape, this episode will feel like a mirror.