『Why AT&T’s $25 Billion Plan Demands a New Corporate Culture』のカバーアート

Why AT&T’s $25 Billion Plan Demands a New Corporate Culture

Why AT&T’s $25 Billion Plan Demands a New Corporate Culture

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概要

 AT&T CEO John Stankey is in the middle of a multi-year plan to reimagine the 150-year-old telecom giant. He details why he is outspending competitors by billions—and why he believes that mission is incompatible with the company’s corporate culture of the past. For Stankey, building for the future isn’t just a capital challenge, but a cultural one.
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