When a Spouse Joins the Business: Making Partnership Work
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We share the real story behind bringing my husband into Linden Creek and why it only works when it’s a strategic move. We break down how we split CEO and COO responsibilities, protect alignment, and keep impact as the reason we push through the hard days.
• spotting leadership and people-development skills that belong inside the business
• joining the mission instead of joining for romance or convenience
• defining COO ownership of operations and corporate staff leadership
• clarifying CEO ownership of vision and high-level direction
• narrowing priorities so great ideas do not kill traction
• choosing impact over money as the core driver
• handling how working together changes marriage, communication, and intensity
• keeping CEO and COO unified so culture stays strong
If you are one of those crazy people like we are that decided to work with your spouse and build a business, comment below. We'd love to hear your stories on this too.
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