When Success Gets Redefined: Motherhood, Cancer & Building a Business That Fits Your Life with Lianne Cawley
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In this episode, Laura sits down with Lianne Cawley, founder of Chapter 35, a branding and graphic design studio based in Edmonton, Alberta. Lianne shares the deeply personal story of being diagnosed with leukemia while raising two young children and running a growing business — and how the experience completely transformed the way she thinks about success, motherhood, boundaries, time, and entrepreneurship.
Together, they explore what it looks like to rebuild a business from a place of alignment rather than hustle, the realities of navigating entrepreneurship during a health crisis, and how redefining success can create a more meaningful and sustainable life.
In this episode you will hear:
00:09 — Introducing Lianne Cawley and Chapter 35
02:58 — Why Lianne loves working with women-led businesses
04:00 — The meaning behind the Chapter 35 rebrand
06:15 — Lianne’s leukemia diagnosis and navigating chemotherapy while running a business
09:23 — How cancer changed her definition of success
12:01 — Motherhood, entrepreneurship, and learning to prioritize time differently
16:44 — Finding perspective and clarity through trauma
17:24 — How cancer impacted family dynamics, relationships, and boundaries
19:07 — Why time became more valuable after her diagnosis
20:24 — The tangible changes Lianne made in her business after cancer
22:17 — Building deeper client relationships through branding intensives
23:55 — Boundaries, productivity systems, and protecting energy
26:25 — Learning to trust and empower her team during treatment
29:34 — What’s next for Chapter 35 and the future of the business
Lianne's Links:
Wesbite: www.chapter35.ca
Instagram: https://www.instagram.com/chapter35.ca
Instagram: https://www.instagram.com/liannecharlene/
LinkedIN: https://www.linkedin.com/in/liannecharlene/
LinkedIN: https://www.linkedin.com/company/chapter-35-creative/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok