What is a Process Predator?
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In this episode Rob and Beth discuss the concept of a "process predator" in the real estate industry, based on an article by Lee Goldstein and Dave Ledger.
A process predator is an individual who learns from contacting multiple realtors, becoming more familiar with their routines and language, and developing a process to attack them.
These predators are not opportunistic, but rather plan their attacks, often over weeks, months, or even years. They go through stages of initial focus, focusing behaviour, fantasy, and stage setting before executing their plan. Realtors need to be able to identify these behaviours and red flags to prevent attacks and the industry isn’t helping right now.
Listen For
8:33 The Initial Focus of Predators on Realtors
10:59 When Predators Enter the Research Phase of Their Attack
14:11 Fantasy Development and Stalking
21:46 The Risk of Multiple Appointments
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