What is CRO? Why should we use it? with Alon & Ohad, Jellyfish
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What would you say if we told you that there is a complete methodology that can improve your success rates over time? Businesses that implemented it saw an improvement of tens of percent, especially when it comes to sales!
Sounds not bad, right?
We are of course talking about asset optimization, which is a general name for the optimization of all the components in your funnel; From ads of all types - text, image, your website to various landing pages.
We will talk about how to do it right, and the relationship between asset optimization and the company's organizational structure.
We had the pleasure to host, Alon Ben Ari and Ehad Markovich from the Jellyfish company, who came here to talk about asset optimization, and to explain how a few small changes can make a big impact.
Jellyfish is a leading partner of Google, and of course it's worth listening, because they have particularly surprising stories!
Host: Keren Daya, Strategic Partner Manager, Google