What a Fractional COO Actually Does Inside a Service Business (And How to Know If You Need One)
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Your revenue went up last year. Your paycheck didn't. Sound familiar?
Most service business owners have been told the answer is more marketing. More calls. More jobs. More volume. But what if the real problem isn't how much money is coming in? What if it's what happens to the money once it gets there?
In this episode, we break down what a fractional COO actually does inside a service business, and why this role is changing the game for owners earning $500K to $5M who are tired of working harder without seeing the results in their bank account.
Here's what you'll walk away with:
Why every marketing consultant, internet marketing service, and business development service you've hired focused on the same thing, and what they all missed
The 7 areas a fractional COO examines inside your business: Pricing, Conversion, Retention, Cost Management, Team Efficiency, Strategic Partnerships, and Systems
How a $1.5M trades business found more revenue by fixing a follow-up process than they would have by doubling their ad spend
The real difference between a fractional COO, a business coach, and a marketing consultant (and which one you actually need right now)
How much a fractional COO costs for a small business, and why the right one should pay for themselves within 90 days
6 warning signs that your business needs operational help, not more marketing
Why the diagnostic approach matters more than the prescription, and how 26 years of ICU nursing shaped this way of working with businesses
This isn't about working harder. It's about building a