If you’re thinking about starting a podcast for your practice, this is usually where it gets stuck.

What do I actually say?

This episode looks at a simple way to approach that using the conversations you are already having every day.

Instead of trying to come up with ideas, you can record the points you find yourself explaining more than once and use them properly across your work.

You’ll hear:

• What to record first if you’re starting from scratch
• How to use your podcast to answer questions before they’re asked
• Why “who this is and isn’t for” does more work than most people expect
• How to reduce time spent on poor-fit enquiries
• Ways to use podcasting with your team
• Why a focused number of episodes is enough to begin with

Over time, this becomes something you can rely on so that:

• Patients and clients can listen to it before they meet you.

• Your team can reference

• Partners can gain clarity and drive business without taking up your time

If this feels relevant to your work, follow the podcast and continue with the next episode.

🎧 Follow “The Practice” for more episodes

🧳 Learn how to use podcasting to improve how you communicate and stop repeating yourself

Case Study Group: https://tobygoodman.com/case-study

🚀 Launch a 10-episode podcast built around your work, used across patients, your team, and referrals

Launch: https://tobygoodman.com/launch-a-healthcare-podcast

[Connect with me]

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