What Professional Organizers Know About Getting Clients to Maintain the Work
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Every service business owner has felt it: you do the work, the client is thrilled, and six months later it's like you were never there. Nikki sits down with two professional organizers: Brittnei Gaudio of wellnested living Co. and AnnMarie Zezima of Organized A to Z Inc. The two of them have spent years solving exactly that problem inside people's homes. The principles they've built their businesses around will sound very familiar.
What you'll hear in this episode:
- Why Brittnei says the real reason any system fails after she leaves has nothing to do with the system, and everything to do with what the client does the day after
- How AnnMarie's decade buying home organization products for a major Canadian retailer changed the way she thinks about what clients actually need versus what they think they want
- The consult-first philosophy both guests share, and why neither will walk into a client's home without understanding the emotional weight of what they're being asked to do
- What a neutral third party can accomplish that the client absolutely cannot do for themselves, and why that's the whole value proposition
If you've ever delivered excellent work and watched a client slide back to square one, this episode is going to show you exactly where the gap lives.
About My Guests
Brittnei Gaudio
Brittnei Gaudio is a professional organizer, decluttering coach, and owner of wellnested living Co.
As an award-winning home management company, wellnested helps busy families create easy-to-tidy homes through a refreshingly practical approach to decluttering and organization. Their services focus less on perfection and more on systems that actually work in everyday life.
After working in hundreds of homes, Brittnei knows that sustainable organization isn't about achieving a picture-perfect space - it's about creating thoughtful systems that support the life happening inside the home and lighten the mental load for the families living there.
wellnested living Co. offers in-home organization and decluttering, virtual decluttering support, and home management services such as errands, pantry stocking and returns.
Instagram: @well.nested.living
Website: wellnestedliving.ca
AnnMarie Zezima
AnnMarie Zezima is the founder of Organized A to Z Inc., a professional organizing and decluttering company based in Toronto serving busy families and older adults across the GTA. Before launching her business, she spent over a decade as a buyer in corporate retail, sourcing home organization products and developing a real understanding of how Canadians actually live, what they're storing, how their homes work, and what they genuinely need. Add two kids, aging parents, and the experience of navigating her mother-in-law's estate, and her personal and professional worlds came together in the best possible way. She knows that the busy mom and the overwhelmed daughter helping a parent downsize are often the same person, and she built her practice around both. Her systems are practical, sustainable, and rooted in real life because that's exactly where she lives too.
Website: www.getorganizedatoz.com
Instagram: @getorganizedatoz
LinkedIn: https://www.linkedin.com/in/annmariezezima/
Connect with Nikki on Instagram: instagram.com/iamnikkimck
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