What Does a Content Marketer Do? with Kate Shropshall
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What Does a Content Marketer Do? with Kate Shropshall
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In this episode, Kate Shropshall shares her insights on content marketing, the importance of strategy, tools, AI, and how to succeed in the field.
When we think of 'content', we tend to think of content creators making videos that go viral on social media, but whilst content creation is part of the role of content marketer, it's not the complete picture.
Whilst getting your content seen is an important part of being a content marketer, what's more important is making sure that the right people are seeing it. That's where strategy and analysis come in.
To find out more about Kate, visit her website: https://www.kateandcocontent.com/
To find out more about Dandelion Video Production, visit our website: https://www.dandelionvideo.co.uk/
If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with our affiliate link: https://riverside.sjv.io/DW0q62