On June 24th, NADRA hosted a networking event in Carlsbad, CA, bringing together builders, manufacturers, suppliers, lenders, and outdoor living professionals from across the region.

Join me and my special guest, Jenn Zedaker of NADRA as we recap the event and discuss how much of this industry still moves through relationships, conversations, and in-person connection.Because while marketing, systems, and operations matter, there is still a layer of business growth that only happens when you are actually in the room.

Hosted by April Edwards, founder of Deck Builder Marketers and host of the We Love Deck Builders Podcast.

Learn more about April Edwards

https://deckbuildermarketers.com/april-edwards/

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Take the Next Step:

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Sign up for a FREE Growth Strategy Session

https://deckbuildermarketers.com/get-started/

Get a copy of The Deck Builder Marketing Playbook

https://deckbuildermarketers.com/book/

Join the Deck Builder Marketing Mastermind

https://deckbuildermarketers.com/join-group/

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Follow Deck Builder Marketers:

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TikTok

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Who This Channel Is For:

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+ Deck Builders

+ Outdoor living contractors

+ Construction business owners

+ Builders looking to grow

+ Contractors who want consistent, high-quality leads & better projects

A lot of deck builders are trying to grow a business that was never really designed to grow beyond them.The owner is often the best salesperson, the best problem solver, the quality control person, the scheduler, the customer relationship person, and the final decision maker. That works in the beginning. But at some point, the business has to stop running through the owner’s head.In this episode, April sits down with Lyn Askin of EOS Worldwide to talk about EOS in plain English and how it helps deck builders create clear ownership, accountability, and a rhythm the team can follow.You’ll hear:• How Lyn’s story changed the way he looked at owner dependence• How EOS is different from SOPs, software, or checklists• Why a business needs a shared operating system to grow beyond the owner• How clear ownership and accountability help the team step upLearn more about Lyn at lynaskin.comSocials: @lynaskin------------------------------------------------------------Hosted by April Edwards, founder of Deck Builder Marketers and host of the We Love Deck Builders Podcast.Learn more about April Edwardshttps://deckbuildermarketers.com/april-edwards/------------------------------Take the Next Step:-------------------------------Sign up for a FREE Growth Strategy Sessionhttps://deckbuildermarketers.com/get-started/Get a copy of The Deck Builder Marketing Playbookhttps://deckbuildermarketers.com/book/Join the Deck Builder Marketing Mastermindhttps://deckbuildermarketers.com/join-group/-------------------------------Follow Deck Builder Marketers:-------------------------------Facebookhttps://www.facebook.com/deckbuildermarketersLinkedInhttps://www.linkedin.com/company/deckbuildermarketers/Instagramhttps://www.instagram.com/deckbuildermarketers/TikTokhttps://www.tiktok.com/@deckbuildermarketers-------------------------------Who This Channel Is For:-------------------------------+ Deck Builders+ Outdoor living contractors+ Construction business owners+ Builders looking to grow+ Contractors who want consistent, high-quality leads & better projects

The deck builders who are growing right now have two things running: a front-end sales system that automates follow-up and keeps the pipeline full, and JobTread managing every job on the back end. Most builders have one or neither — and the gap between those two things is costing them more than they realize.April sits down with Philip Sessions of Refined VA, the company that implements JobTread for deck builders, trains the team by role, and places construction-trained coordinators to run the system daily so the builder stops being the bottleneck.In this episode:• Why most builders fail at JobTread and what an ownership problem actually costs• What a proper implementation covers, from cost catalog to change orders to job costing to client portal• How JobTread and your front-end sales system work together to give you real visibility from first lead to final paymentNew to JobTread? Check our past episodes with founder Eric Fortenberry, linked below.https://deckbuildermarketers.com/blog/running-a-deck-business-without-the-headaches-featuring-eric-fortenberry-of-jobtread/refinedva.comdeckbuildermarketers.com------------------------------Hosted by April Edwards, founder of Deck Builder Marketers and host of the We Love Deck Builders Podcast.Learn more about April Edwardshttps://deckbuildermarketers.com/april-edwards/------------------------------Take the Next Step:-------------------------------Sign up for a FREE Growth Strategy Sessionhttps://deckbuildermarketers.com/get-started/Get a copy of The Deck Builder Marketing Playbookhttps://deckbuildermarketers.com/book/Join the Deck Builder Marketing Mastermindhttps://deckbuildermarketers.com/join-group/-------------------------------Follow Deck Builder Marketers:-------------------------------Facebookhttps://www.facebook.com/deckbuildermarketersLinkedInhttps://www.linkedin.com/company/deckbuildermarketers/Instagramhttps://www.instagram.com/deckbuildermarketers/TikTokhttps://www.tiktok.com/@deckbuildermarketers-------------------------------Who This Channel Is For:-------------------------------+ Deck Builders+ Outdoor living contractors+ Construction business owners+ Builders looking to grow+ Contractors who want consistent, high-quality leads & better projects