#14 - Narrative Ads Founder Francisco Cheng

The ultimate challenge for modern CPG startups isn’t just creating a great product—it’s navigating growth, retail distribution, and fundraising simultaneously. In Episode #14, Rafael Bracero brings together the brilliant minds behind the upcoming CPG Convergence Conference (taking place June 25, 2026, in Los Angeles).

Subriana Pierce (Navigator Lighthouse Foundation) and Chirag Sagar (Mission Matters Media) break down the blueprint for building multi-generational wealth on grocery shelves and securing high-impact capital.

📌 What You’ll Learn:

• The "Valley of Death": How to survive the cash flow crunch when scaling from local success to national retail accounts like Walmart or Kroger.

  
  

• Investor Metrics: The top data points VCs and Angel Investors look for beyond simple sales numbers.

  
  

• AI & Narrative Alignment: Leveraging cutting-edge AI tools to drastically cut marketing acquisition costs and create an "intention economy" for your brand.

  
  

🔗 Event Links & Resources:

🎟️ CPG Convergence Conference Registration: lu.ma/rmoecmqx

🌐 Navigator Lighthouse Foundation: navigatorlighthousefoundation.org

🎥 Watch the NLF Retail Success Video: NLF Spotlight Video

If you found value in this episode, please Like, Comment, and Subscribe for more insights pulled straight from the marketing trenches! 💥

#12 - At the Nexus of Economics & Media Advertising - Brian Weiser - Founder, Madison & Wall

OUR GUEST:

Brian Weiser - Founder, Madison & Wall; xCMO at Simulmedia; xGroupeM; xDeutche Bank.

OUR CONVO:

BRIAN WEISER, often called “Madison Avenue’s De Facto Chief Economist” and a highly respected figure in the media and advertising industry. We discussed (taped in June 2023) Upfronts, Newfronts, the WGA strike and the current state of media buying for linear and CTV.

GUEST CONTACT INFO:

brian@madisonandwall.com

NEWSLETTER SIGNUP

https://madisonandwall.com/home