WB Ted Cross — The Science of Persuasive Leadership

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WB Ted Cross — The Science of Persuasive Leadership

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Leadership is one of the least talked about benefits of Freemasonry. In his presentation: "Convinced: The Science of Leadership,” WB Ted Cross explains that leadership is the ability to convince others to act. He moves beyond basic management, using research in behavioral economics and psychology to show how leaders win hearts and minds. Our discussion will provide methods on how you can change group behavior (and Lodge Meetings) through vision and storytelling.

Show notes and links:

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