Venture Stores: The Forgotten Midwestern Giant
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Venture Stores: The Forgotten Midwestern Giant
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Venture was a discount department store chain founded by Target co-creator John Geisse and May Co exec Dave Babcock. Borrowing heavily from his former chain, Geisse would start what would become one of the last regional discounters. Their bold black-and-white storefronts and iconic ad campaigns were once commonplace in the American Midwest. So, what happened? Learn about Venture's rapid rise and anti-climactic, yet equally rapid decline in this episode of Post-Mortar.
Watch the History of Caldor: https://www.youtube.com/watch?v=3Le-epjD8wo&t=457s
Music
"Branches" - DanoSongs (used with permission)
Hedge Your Bets Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/
Members Only Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/
A Night Alone Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/
Cover Charge Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/