In this episode, Michelle has a conversation with Wanda Wen from Soolip. Wanda shares her inspiring background in the fashion industry and how it seamlessly transitioned into her love for paper art and gift wrapping. Her work has been featured in prestigious publications like Vogue and Better Homes and Gardens.

They discuss the importance of knowing the recipient's style, minimalist design, and the evolving trends in gift wrapping. Wanda also touches on her business strategies, the crucial role of passion, the flexible approach needed for success, and emphasizes the importance of staying true to one's vision and passion.

Find out more about Wanda and Soolip

Check her out on IG

Episode Highlights:

00:00 Introduction and Guest Welcome

01:03 Wanda's Journey in the Fashion Industry

04:12 The Art of Gift Wrapping

07:19 Wanda's Background and Family Influence

14:31 The Birth of Solip

21:18 Meeting Grant and Personal Stories

23:33 The Wonder When Story

24:32 A Long-Distance Relationship

27:02 Starting a Paper Store

29:31 The Passion Behind the Business

33:02 Diversifying Business Services

37:45 Financial Advice for Entrepreneurs

42:15 Final Thoughts and Contact Information

On today’s show, Michelle from Nifty Package Company drops indispensable insights into the tools required for a successful mobile gift wrapping or gift basket business. She shares personal experiences and emphasizes the importance of tracking leads, gives her choices for the best overall CRM’s, maintaining a professional business email, utilizing Google Workspace, and creating a YouTube channel. She also covers the use of platforms like Shopify and Thrive for inventory management, and the benefits of outsourcing tasks.

Episode Highlights:

00:00 Introduction and Purpose

01:54 Common Mistakes and Lessons Learned

03:34 Choosing the Right CRM

08:06 Google Workspace and Communication Tools

10:21 Leveraging YouTube and E-commerce Platforms

11:40 Inventory Management and Outsourcing

13:24 Email Marketing and Final Tips

15:12 Conclusion and Contact Information

In this episode, Mia Canada, also known as Thee Gift Wrap Goddess, shares her expertise and experiences as a professional gift wrapper with almost 20 years in the industry. Mia discusses her creative beginnings, her transition from a corporate job to entrepreneurship, and the growth of her gift-wrapping business, including opening multiple brick-and-mortar locations.

She highlights the importance of taking action, learning from mistakes, and staying persistent. Mia also promotes an upcoming conference for gift wrappers and related businesses, aimed at fostering community and professional growth.

Mia Canada has an eye for style that goes well beyond tying the perfect bow. Her passion for fashion and interior design inspired her to channel her talents into an avenue for stylistic flair that had been overlooked: gift design. Mia has been teaching gift wrapping business education courses since 2020 and has excelled in assisting aspiring gift wrapping business owners in turning their passion for gift wrapping into profitable and sustainable business. Clients from all over the world have traveled to learn specifically from her.

www.thatsawrapatl.com

@theegiftwrapgoddess

Episode Highlights:

0:00 Welcome and Introduction

01:05 Mia's Background and Early Creativity

02:40 Starting the Gift Wrapping Business

05:41 Challenges and Growth in the Business

10:12 Expanding and Teaching Gift Wrapping

15:14 Seasonal Business and Scaling Up

17:34 Opening a Year-Round Store

23:50 Teaching and Pricing Strategies

30:09 The Art of Gift Wrapping: Resourcefulness and Style

31:01 Starting a Business: Training and Education

32:19 Design vs. Fulfillment: Finding Your Niche

34:41 Financial Challenges and Overcoming Obstacles

36:40 Learning from Mistakes: The Path to Success

42:22 The Importance of Community and Conferences

49:20 Final Thoughts and Contact Information