In this insightful conversation, Heather Holst-Knudsen sits down with Michael Barnett, CEO of InGo, to explore the systems, processes, and leadership approaches that drive predictable revenue growth in complex B2B environments.

Michael shares practical strategies for building revenue operating plans, aligning critical roles, and using data to uncover opportunities and measure impact—while also highlighting the cultural and leadership shifts needed to make revenue processes stick.

Why Listen

This episode is essential listening for revenue leaders, executives, and operators who are:

• Turning revenue into a repeatable, scalable process
• Aligning teams and roles around data-driven growth
• Optimizing KPIs for measurable business impact
• Leading organizations through operational and cultural change

If you’re a CEO, CRO, or revenue-focused leader looking to build a predictable growth engine in 2026 and beyond, this episode is your blueprint.

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo