On paper, Vickie and her business partner Lisa look almost identical in Human Design: they are both 2/4 Manifesting Generators. Same Type. Same Profile. Same label.

But in real life, they move through business very differently.

In this episode of Unjaded, Vickie walks you through a side by side chart comparison to show you just how nuanced Human Design really is. She breaks down the differences in their channels, Centres, definition, and energy so you can stop reducing yourself to “just” your Type and Profile and start understanding how your specific design actually wants to operate.

You will hear how things like a defined Root vs undefined Root, split definition vs single definition, and an undefined G Centre vs a heavily defined G Centre change the way two “identical” 2/4 Manifesting Generators experience pressure, direction, identity, pace, and partnership in business.

If you have ever wondered why you do not resonate with generic Human Design Type descriptions, this episode will feel like a deep exhale.

What You’ll Learn in This Episode:

• Why “I’m a 2/4 Manifesting Generator” is just the beginning of your Human Design story
• How the 2/4 profile actually shows up in real life through community, hermitting, and long term relationships
• What happens when two big Manifesting Generator auras share a business and a physical space
• How the 34–57 channel (powerful intuitive response) operates differently than the 34–20 channel of charisma
• The impact of defined vs undefined Root Centres on pressure, urgency, and getting things done
• How split definition vs single definition changes the way you process, decide, and move in business
• Why an undefined G Centre questions identity and direction while a defined G Centre quietly holds the line
• How dormant gates get “lit up” in relationship and what that means for your patterns in intimacy, boundaries, and conflict
• Practical ways to use Human Design in partnership so you stop expecting other people to work exactly like you

Key Takeaway:

Two people can share the same Type and Profile and still be wired completely differently. The power of Human Design is in the nuances, not the label. When you understand your actual mechanics, you stop making yourself wrong and start building your business in a way that honours how your energy is really built to work.

Links and Resources:

Book a Human Design Reading with Vickie here. Use coupon code SAVE50 to get 50% off.

Dive into the nuances of your own chart so you can use your energy properly in life and business.

In Person Human Design Workshop in Smiths Falls, Ontario.

Message her on IG for details.

Join Vickie for a live workshop on Sunday, January 25th to explore how to use your Human Design to live your purpose without burning out.

Connect with Vickie on Instagram: @vickie.dickson

Here is the link to our Human Design charts

https://docs.google.com/document/d/1XiSbEuFJMksUUoaxU4LwWYjs97cKzsT47QMHUZdgVhY/edit?usp=sharing

Episode Summary:

Ever feel like you’re constantly chasing the next goal and forgetting to celebrate how far you’ve already come? In this reflective episode of Unjaded, Vickie Dickson invites you to pause, breathe, and recognize all that you’ve actually accomplished in your business this year.

As 2025—a global year of endings and completions—comes to a close, Vickie shares a simple yet profound exercise to help you wrap up your year with clarity, gratitude, and intention. You’ll celebrate your wins, identify one thing left to complete, and tap into your future self for guidance on what to do (and what to let go of) before stepping into 2026—the year of new beginnings.

This isn’t just about reflection—it’s about energetic closure and setting yourself up for a powerful, aligned start to the new year.

What You’ll Learn in This Episode:

• Why entrepreneurs struggle to celebrate accomplishments
• The energy of 2025 as a year of completion—and what 2026 will bring
• A guided exercise to help you take stock of what you’ve achieved
• How to choose one meaningful goal to complete before the year ends
• A powerful visualization to connect with your future self for clarity and direction
• The difference between busywork and true momentum in your business

Key Takeaway:

You’re doing more than enough. Before you rush into 2026, pause to celebrate the work, the growth, and the resilience that brought you here. Your future self already knows the next step—trust her.

Links and Resources:

• Join Coach Week (January 5–10) — a full month of Designed to Profit inside one powerful week - Register here for just $47 https://vickiedickson.thrivecart.com/coach-week/
• Connect with Vickie on Instagram: @vickie.dickson

On November 1st, a simple coffee run turned into a life-changing moment. In this episode, Vickie Dickson shares the real story behind jumping back into retail as a Manifesting Generator with Emotional Authority. She opens up about the conditioning that almost stopped her, the synchronicities that made the decision undeniable, and why trusting her sacral — even when it goes against “the rules” — matters more than ever.

This is an honest look at how MGs actually make decisions, how emotional waves shape clarity, and why following satisfaction can reignite your entire business. If you’ve ever shut down an idea because you were afraid of what people might think, this one is your permission slip to do the thing that lights you up.

• What it really looks like to make a big decision as a Manifesting Generator with Emotional Authority
• How conditioning shows up when you want to pivot, expand, or try something new
• The difference between overriding your sacral and trusting your internal knowing
• Why satisfaction fuels every other part of your business
• How synchronicity, response, and emotional awareness work together in real life
• The power of honouring your lived Human Design over rigid “rules”
• Why returning to retail reactivated joy, creativity, and energy for Vickie’s online business
• How to recognize when you are stopping yourself because of fear of judgement
• Practical insight into navigating emotional waves
• Why your purpose will never feel tidy, linear, or entirely comfortable

• Connect with Vickie on Instagram @vickie.dickson
• Send a voice note through SpeakPipe https://www.speakpipe.com/vickiedickson
• Learn more about Human Design and business at vickiedickson.com

Standing in Your Purpose When Life Shakes You Awake

Trigger Warning: This episode references car accidents, missing persons, and themes of mortality.

Episode Summary:

This is a raw, unfiltered episode recorded straight from Vickie’s sacral response after a series of emotional events — a multi-car crash outside her home at dawn, followed by news that a friend’s husband has gone missing. In this moment of tenderness, fragility, and truth, Vickie explores what it means to be alive to your purpose when the world feels unstable.

She speaks directly to the conditioning that keeps so many entrepreneurs small, silent, or second-guessing themselves… and offers a loving but urgent reminder that your work, your voice, and your purpose are needed now more than ever.

This is an invitation back to what truly matters. To the legacy you’re living today. To the people who will remember you. And to the deeper knowing inside you that refuses to wait one more day.

What You’ll Learn in This Episode:

– Why life-altering moments shake loose the conditioning you’ve ignored

– How your Human Design can support you when fear tries to shrink you

– Why purpose becomes louder — not quieter — in midlife

– The difference between performing your purpose and living it

– How to move forward when you feel rattled, shaken, or scared

– Why now is the moment to stop dimming yourself

– How to reconnect with what actually matters in your business and your life

Links and Resources:

• Learn more about Designed to Profit — where strategy, systems, and Human Design meet
• Join the Black Friday Early Bird Waitlist for Vickie’s upcoming offers
• Connect with Vickie on Instagram: @vickie.dickson

If the online space feels louder, lonelier, and more disconnected than ever, you’re not imagining it. In this episode of Unjaded, Vickie Dickson unpacks the collective craving for human connection that’s emerging in the wake of AI saturation and social media burnout.

From declining launch engagement to audiences spending less time online, we’re seeing a massive shift—and it’s not a collapse, it’s a course correction. Vickie shares the real data behind the plateau, why buyer trust is at an all-time low, and how entrepreneurs can stay ahead of the curve by blending the digital with the tangible.

She also shares a personal story: how her 4th line Human Design Profile need for community inspired her to open a retail store again, and why it might be the best thing she’s ever done for her soul and her business.

If you’ve been feeling “off” in the online world or wondering what’s next for your business in the age of AI, this is your permission slip to rethink everything and rebuild with connection at the core.

What You’ll Learn in This Episode:

• Why social media growth is flattening and what it means for entrepreneurs
• The rise of AI and the trust crisis it’s creating in online business
• Why audiences are craving real-world connection again
• How analog marketing methods (like direct mail and print) are making a comeback
• How your Human Design can guide the way you reconnect and rebuild
• Why authenticity and personal voice are now your most valuable business assets

Key Takeaway:

AI didn’t kill connection—it reminded us what’s real. Your people don’t want more content; they want you. This is the moment to blend digital strategy with genuine humanity and lead with your real voice in a world that’s desperate for it.

Links and Resources:

• Learn more about Designed to Profit — where strategy, systems, and Human Design meet
• Join the Black Friday Early Bird Waitlist for Vickie’s upcoming offers
• Connect with Vickie on Instagram: @vickie.dickson

In this episode, Vickie Dickson calls out the online pressure to be everywhere, all the time — and shares why social media is just the snack, not the main meal. She walks you through the power of long-form content (like blogs, podcasts, YouTube, and email), and how it works with your Human Design to build credibility, consistency, and a business that lasts.

Long-form content is where your authority grows. It lasts longer, builds trust faster, and deepens connection in ways social media never can. If you’re exhausted by the constant scroll and short-form churn, this episode will remind you what actually creates sustainability in your business.

You’ll learn:

• Why social media reach is short-term but long-form builds longevity
• How SEO and AI indexing make long-form content discoverable for years
• Why trust is at an all-time low — and how long-form rebuilds it
• The difference between visibility (short-form) and conversion (long-form)
• How to choose your long-form platform based on your Human Design type
• Why mastery beats omnipresence every time
• How your Human Design Throat Centre can help you decide which content creation process fits you best.

Reflect:

• Are you feeding an algorithm or building a foundation?
• Which long-form platform feels most natural for your energy — writing, speaking, or video?
• What are your audience actually searching for when they need what you offer?
• How can you create in a way that aligns with your Human Design instead of fighting it?

Take Action:

☐ Choose one long-form platform (podcast, blog, YouTube, or email).

☐ Brainstorm 3 core topics your audience searches for — and optimize around them.

☐ Create one piece of long-form content this week and repurpose it for social.

☐ Focus on consistency that fits your energy, not the algorithm’s demands.

Get on Vickie’s Black Friday Early Bird List to access brand-new offers designed to help you build your content foundation and grow sustainably. https://vickiedickson.kit.com/blackfriday2025

🎧 Follow along with Unjaded so you never miss an episode.

Connect on Instagram @vickie.dickson

What happens when you outsource blindly in your business? In this raw and transparent episode of Unjaded, Vickie Dickson shares how hiring out her Pinterest management led to an 80% drop in engagement in just three months.

She’s not blaming her VA. She’s owning the lesson.

Because as entrepreneurs, outsourcing doesn’t mean handing over control—it means leading the process, training intentionally, and staying connected to the data that tells the truth.

Vickie walks through what went wrong, how she’s rebuilding, and the real conversation entrepreneurs need to have about “hands-off” business fantasies in the online space. If you’ve ever dreamed of automating everything—or if you’ve learned the hard way that no one will care about your business like you do—this episode will hit home.

What You’ll Learn in This Episode:

• The truth about “hands-off” business models and why they rarely work
• What Vickie’s 80% Pinterest engagement drop taught her about leadership
• The difference between delegating and abdicating responsibility
• How to train and track your team (without micromanaging)
• Why knowing your numbers matters more than you think
• How to course-correct when something in your business unravels

Key Takeaway:

You can delegate tasks, but you can’t outsource ownership. Your message, your voice, and your strategy are CEO-level responsibilities—and staying connected to them is what keeps your business alive.

Links and Resources:

• Join the Black Friday Early Bird list for Vickie’s exclusive upcoming offers
• https://vickiedickson.kit.com/blackfriday2025
• Learn more about the Designed to Profit community — where strategy, systems, and Human Design meet https://www.vickiedickson.com/designed-to-profit
• Connect with Vickie on Instagram: @vickie.dickson

If your content isn’t getting engagement, or your audience isn’t buying, this episode will explain why. In this week’s Unjaded, Vickie Dickson breaks down the five levels of awareness, a copywriting concept as old as marketing itself, and shows you how to apply it to your content so that people can actually hear you.

Most entrepreneurs are creating content for the people who are already ready to buy, but here’s the truth: 70% of your audience isn’t even close to that stage. They don’t know they have a problem, let alone that you’re the one with the solution.

Using real examples from live content audits inside Content by Design, Vickie shows you how to stop skipping steps in your messaging, how to meet your audience where they are, and how to move them closer to buying, from unaware to most aware, using real, grounded content that connects.

What You’ll Learn in This Episode

• Why 70% of your audience can’t even hear your content yet
• The five levels of awareness: Unaware, Problem Aware, Solution Aware, Your Solution Aware, and Most Aware
• How to identify what level your audience is actually in (and how to meet them there)
• What kind of content to create at each stage of the awareness funnel so that your conent converts to paying clients.
• Real-world examples from Content by Design clients who were missing the mark—and how to fix it
• The single biggest mistake entrepreneurs make when trying to sell online

Key Takeaway

People will do more to move away from pain than to move toward pleasure. If your content only focuses on the solution, you’re missing everyone who doesn’t even know they have a problem yet. Meet them where they are, move them one level at a time, and watch your conversions shift.

Links and Resources

• Send Vickie a voice message on SpeakPipe — share your aha moments and get featured on a future episode
• Connect with Vickie on Instagram: @vickie.dickson