Forget the stereotypes. The biggest barrier to going plant-based isn't your physical strength: it's your mental game.

Join host Bryan, co-hosts Bruce Da Silva and Justin Garfield, as they sit down with the most controversial and famous voice in the modern animal rights movement: Gary Yourofsky. In this uncompromising interview, Gary holds nothing back, forcing listeners to confront the brutal truth of where our food comes from and why real strength lies in facing that truth.

Gary Yourofsky’s activism wasn't about health; it was driven by moral conviction and fighting injustice. He breaks down the ethical foundation of his work and delivers his powerful message on speciesism, activism, and the sheer scale of the atrocity committed against animals.

• What is Speciesism? Gary defines this core injustice as the belief that the human species thinks they are more special than all other species , leading to the exploitation of animals for food, clothing, and entertainment.
• The Courage of the Real Man: Yourofsky argues that the notion that veganism is weak or effeminate is a made-up notion. A real man protects those who are weaker than they are , and does not violate or take advantage of them.
• The World's Biggest Atrocity: Why Gary compares animal agriculture to slavery, concentration camps, and the Holocaust , arguing that the number of animals killed surpasses all human atrocities in just a few weeks.
• The Baby Stealing Analogy: Gary uses his quick-hit, 30-second TikTok analogy about cows and pigs giving birth to illustrate that the animal industry owns the babies, which he considers the most atrocious thing we do.
• Activists' Toolkit: How Gary used intimidation to challenge hostile bullies in Q&A sessions , and why he believes the single most effective way to hasten the industry's decline is for consumers to stop supporting them monetarily.
• The Garden of Eden: The profound healing and connection that happens when visiting a sanctuary like Sasha Farm , and why vegans must support these struggling havens.

Gary’s challenge to every man who listened and feels convicted to act immediately:

1. Watch the Speech: Go to YouTube and search "Gary Yourofsky Georgia Tech speech" or "The greatest speech ever".
2. Get on the Path: If you can't go vegan immediately, start by making Monday, Tuesday, and Wednesday all vegan days, and keep adding a day until you're 100% plant-powered.
3. Donate: Support the animals' sanctuary home. Donate to Sasha Farm today: SashaFarm.org.

True strength is built on truth and courage. Press play and redefine your power. Real men eat plants.

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