In this episode, host Joe Steele sits down with Lance Cayko, an accomplished architect and co-founder of F9 Productions, to explore the inner workings of his architectural firm. The episode provides a behind-the-scenes look at the challenges and triumphs of running a successful architecture practice. Lance shares his insights on the creative process, the business side of architecture, and the importance of balancing innovation with client needs. Whether you're an aspiring architect, a design enthusiast, or curious about the architecture industry, this episode offers valuable perspectives on what it takes to thrive in the world of architecture.

00:00 - Introduction

01:15 - Lance’s Origin Story

04:10 - Rich Dad, Poor Dad

07:50 - For Me, Freedom is Everything

10:00 - Running a Business

11:50 - Meeting a Partner

20:40 - Building the Brand

22:15 - The Michael Jordan Chip

25:00 - Finding the First Clients

29:30 - The First Hire

31:50 - How AI is Impacting Architecture

34:05 - A New Kind of Proposal

36:00 - The Focus Had to Be Customer Service

36:45 - Inside the Firm Podcast

40:25 - Fishing with Lance

44:20 - What’s Next for F9

47:00 - Connect with Lance

Show Resources:

f9productions.com/

www.linkedin.com/in/lance-cayko-1227031a/

Get Joe’s Ultimate Guide to Real Estate Investing: ⁠⁠⁠⁠⁠⁠https://drive.google.com/file/d/1YrkcRDMxHZgJl5WUfJ4HEUZBWHM4twWx/view?usp=drive_link⁠⁠⁠