『Tomorrow - The Future Forum Podcast』のカバーアート

Tomorrow - The Future Forum Podcast

Tomorrow - The Future Forum Podcast

著者： Viral Tribe Entertainment
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A weekly series hosted by Oli Barrett spotlighting cross-sector collisions exploring the critical questions, thinking and systems defining the global economy. Join us as our guests share glimpses of the future, reflect on "leaving their lane," and take us to the edge of their industry. https://futureforum.co 経済学
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  • Inside London's Innovation Hub | Jodie Eastwood on the Future & Why Curiosity Matters

    Inside London's Innovation Hub | Jodie Eastwood on the Future & Why Curiosity Matters
    2026/10/08
    What happens when AI companies, scientists, universities, cultural institutions and local communities become neighbours? Jodie Eastwood, CEO of London's Knowledge Quarter, believes some of the world's biggest problems could be solved by bringing very different worlds together. In this episode of Tomorrow: The Future Forum, Jodie joins Oli Barrett MBE to explore how innovation really happens and why proximity, curiosity, trust and unexpected connections could be more important than ever. The Knowledge Quarter brings together organisations including the British Library, British Museum, Francis Crick Institute, universities, technology companies and major research organisations around King's Cross. Want to take these conversations further? Join us at our Future Forum event, bringing together ambitious thinkers, creators, entrepreneurs and leaders to explore the ideas shaping the future. Find out more about the event, tickets and much more here: https://futureforum.co We'd love to see you there. *About the Podcast* The Future Forum podcast brings together leaders, thinkers and innovators to explore the ideas shaping tomorrow. For more information, head to www.futureforum.co Each episode explores the intersection of leadership, technology, creativity and systems thinking. 🔔 Subscribe for more conversations about the future of leadership, innovation and creativity. *Chapters* 00:00 What keeps us human? 01:10 What is the Knowledge Quarter? 02:12 The future of innovation 03:27 Inside London's Knowledge Quarter 04:50 The power of being a connector 06:21 The London AI Campus 08:27 Why physical connection still matters 10:24 Where problems meet solutions 11:35 Can big tech solve society's biggest problems? 12:49 Connecting research with local communities 15:34 Should companies be required to recruit locally? 16:50 Google's AI Exchange 18:01 Making AI and the knowledge economy accessible 19:42 Building spaces for social impact 22:04 How great ideas actually begin 23:27 How do you build an inclusive community? 25:49 Jodie's unconventional career journey 28:04 Why companies are choosing King's Cross 30:02 Why cross-sector collaboration matters 31:01 What should we never automate? 32:18 Which worlds should work more closely together? 33:59 How to build an innovation ecosystem 36:24 What does "Leave Your Lane" mean? 37:24 AI's responsibility to humanity 38:40 Who should control AI? 39:31 Jodie's message to the future 40:17 Embrace the chaos Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    42 分
  • Universities Are the UK's Innovation Engine | Vivienne Stern MBE on AI, Skills & the Future of Work

    Universities Are the UK's Innovation Engine | Vivienne Stern MBE on AI, Skills & the Future of Work
    2026/09/30
    What will universities become in the age of AI? In this episode of Tomorrow: The Future Forum, Oli Barrett MBE sits down with Vivienne Stern MBE, Chief Executive of Universities UK, to explore how universities, technology and the world of work are changing and what the next decade could look like. From quantum technology and AI to lifelong learning, entrepreneurship and the future of work, Vivienne argues that universities need to become much more than places people attend in their late teens and early twenties. They could become lifelong platforms for learning, re-skilling, innovation, collaboration and entrepreneurship. Vivienne also shares her vision for a future university as a membership organisation spanning generations and explains why she believes the UK must avoid allowing its universities to decline. If you're interested in AI, innovation, higher education, entrepreneurship, future of work, technology, leadership and the future of the UK, this conversation is for you. Want to take these conversations further? Join us at our Future Forum event, bringing together ambitious thinkers, creators, entrepreneurs and leaders to explore the ideas shaping the future. Find out more about the event, tickets and much more here: https://futureforum.co We'd love to see you there. *About the Podcast* The Future Forum podcast brings together leaders, thinkers and innovators to explore the ideas shaping tomorrow. For more information, head to www.futureforum.co Each episode explores the intersection of leadership, technology, creativity and systems thinking. 🔔 Subscribe for more conversations about the future of leadership, innovation and creativity. *Chapters* 00:00 Why the future of universities matters 00:58 Introducing Vivienne Stern MBE 01:45 What does the future look like? 01:58 The quantum technology revolution 03:07 Why do universities matter? 04:46 Universities as national infrastructure 05:06 The economic impact of UK universities 07:49 What keeps university leaders awake at night? 08:24 The financial challenges facing universities 09:24 Can the UK remain a global university superpower? 10:27 How universities need to change 11:00 The power of collaboration 11:58 The future of university collaboration 13:18 AI, jobs and the future of work 14:45 What is the university of the future? 15:19 The skills AI can't replace 16:41 Why knowledge still matters in the age of AI 18:37 Universities, employers and entrepreneurship 19:26 The future of work experience 20:25 Should every student get work experience? 21:18 What university taught Vivienne Stern 23:18 Rethinking the university experience 24:33 Universities, entrepreneurs and innovation 25:20 What will universities compete on? 25:59 The skills employers will value 26:38 What will university campuses become? 28:39 Can the UK avoid decline? 30:30 Why every university matters 31:28 The power of connecting universities 32:01 A message to the future 32:43 Final thoughts 33:33 Why universities will shape the future Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    36 分
  • The Future Needs Human Connection | Martina McDonnell on Marketing, Creativity & Connection

    The Future Needs Human Connection | Martina McDonnell on Marketing, Creativity & Connection
    2026/09/18
    What happens to marketing when AI can translate, create and optimise at a scale we've never seen before? In this episode of Tomorrow, the Future Forum, Oli Barrett MBE speaks with Martina McDonnell, International Marketing Director at Meta, about the future of marketing, AI, global brands, creators, cultural relevance and the importance of human connection. Martina explains why AI is becoming a powerful "thought partner" for marketers — but why human judgement, critical thinking and cultural insight remain essential. They explore how global brands can maintain a consistent identity while adapting to local markets, and why understanding customers may actually matter more than ever in the age of AI. The conversation also explores the creator economy, Meta's approach to supporting businesses of all sizes, business messaging across WhatsApp, Instagram and Facebook, marketing measurement, incrementally, revenue growth and the changing role of the CMO. Martina also shares why proximity to customers could become an increasingly important part of the marketer's role as technology and AI capabilities continue to advance. Want to take these conversations further? Join us at our Future Forum event, bringing together ambitious thinkers, creators, entrepreneurs and leaders to explore the ideas shaping the future. Find out more about the event, tickets and much more here: https://futureforum.co We'd love to see you there. *About the Podcast* The Future Forum podcast brings together leaders, thinkers and innovators to explore the ideas shaping tomorrow. For more information, head to www.futureforum.co Each episode explores the intersection of leadership, technology, creativity and systems thinking. 🔔 Subscribe for more conversations about the future of leadership, innovation and creativity. *Chapters* 00:00 The Future of Marketing Is AI-Powered 01:45 How AI Is Changing Marketing 02:35 Why Understanding People Matters More Than Ever 03:39 Global Brands vs Local Culture 05:12 How Meta Adapts Global Campaigns 06:09 Helping Small Businesses Grow 08:37 How AI Is Changing Small Business 09:52 The Future of Business Messaging 11:35 Beyond Advertising: Meta's Business Model 12:23 Can Global Brands Think Locally? 12:58 The Rise of the Creator Economy 14:50 Are Creators Ready for AI? 16:13 Why Reach Isn't Enough 16:42 The Importance of Marketing Incrementality 18:17 Measuring Revenue and Marketing ROI 19:29 Can You Measure Trust? 20:49 Why CMOs Need a Seat at the Top Table 21:43 Will AI Make Marketing Too Similar? 23:52 Cultural Relevance: HSBC, McDonald's & Apple 27:04 Hiring People Better Than You 28:14 The Future Marketer Needs Customer Proximity 31:03 Why Human Connection Matters 32:26 Giving Creators Freedom to Be Authentic 33:26 How Small Businesses Can Go Global 36:09 Democratising Marketing With AI 37:19 Martina's Message to the Future 37:52 The Future Forum Takeaway Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    42 分
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