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Tiny Marketing: Marketing and Sales Systems for Independent Consultants

Tiny Marketing: Marketing and Sales Systems for Independent Consultants

著者: Sarah Noel Block
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Welcome to the Tiny Marketing Podcast—the ultimate resource tailored for solo marketers and small teams! Do you find yourself as the lone warrior in a tiny marketing department or juggling marketing duties on top of everything else? Then this is the podcast for you. Dive deep with Sarah Noel Block, founder of Tiny Marketing, as she demystifies the art of achieving big results with limited resources.

In each episode, you'll discover actionable strategies to:

  • Craft Powerful Content: Learn how to create content that resonates and converts, even with limited resources.
  • Master Repurposing: Find out how to give old content new life and extend its reach without additional effort.
  • Expand Your Brand: Boost your visibility and influence with strategies tailored for small teams.


Join us at Tiny Marketing where we transform small-scale operations into powerhouse marketing engines. Discover more ways to refine and optimize your marketing strategy at Sarah Noel Block. Let’s make marketing manageable!

© 2026 Tiny Marketing: Marketing and Sales Systems for Independent Consultants
マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Ep 194: The Private Invite System That Turns Past Clients Into Q4 Revenue
    2026/07/12

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    We walk through a simple way to turn the summer slump into momentum by reaching out to past clients with a private invitation based on what they already told us they needed next. We break down how to audit old notes and transcripts, pull the next-step offer hiding in plain sight, and send a no-pressure message that can revive stalled deals fast.

    • why summer is the worst time for cold outreach and the best time for a CRM audit
    • how past clients stay “warm” because trust and buying precedent already exist
    • the three-step private invite system: audit, identify, invite
    • where to mine for next-step demand in proposals, discovery calls, gateway offers and invoices
    • what to look for: phase two hints, “not now” expansions, partial scopes, timing objections
    • a simple email template that mirrors the client’s own words
    • a quick action challenge to pick one past client and send one message today

    Find one past client, send your message, and that alone could change the trajectory of your Q4.


    Join my events community for FREE monthly events.

    I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.

    Join the community here!

    Support the show


    Schedule a Booked-out Blueprint >>> Schedule.
    Come tour my digital home :) >>>Website
    Wanna be friends? >>> LinkedIn
    Let's chat every Tuesday! >>> Newsletter
    Catch the video podcast on YouTube >>>YouTube
    Join my event group for live events >>>Meetup


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    21 分
  • Ep 193: Five Follow-Up Scripts To Restart Stalled Sales Conversations [LIVE]
    2026/06/28

    Send us Fan Mail

    Watch the video on YouTube.

    Your inbox is probably holding a handful of conversations that didn’t end. They just stopped. A great call, real interest, maybe even a proposal sent, and then… silence. That quiet can feel oddly personal, which is exactly why so many consultants avoid following up until it’s painfully awkward. We don’t do “just checking in” here. We walk through five specific, field-tested follow-up scripts designed to restart stalled sales conversations without sounding pushy, needy, or robotic.

    We break down when to use each approach based on what’s most likely happening on the other side: a proposal sitting in limbo, a pre-decision thread that evaporated, shifting priorities inside a company, hesitation rooted in trust, or a lead that’s been ghosting for months. You’ll hear how to remove pressure while still being direct, how to add value to re-enter a thread naturally, how to ask about timeline changes in a way that invites honesty, and how to use social proof to make outcomes feel real. Then we share the “direct closeout” message that gets you out of purgatory and into a clean yes or no.

    We also cover practical pipeline habits that make follow-up easier: keeping messages to three sentences or less, spacing your follow-ups with a simple cadence, using tools like Boomerang for Gmail so nothing slips, and writing subject lines you can actually search later. If you’re a B2B solo consultant or fractional executive building a reliable sales pipeline, these are the moves that turn old threads into new revenue. Subscribe, leave a rating and review, and share this with a friend who’s staring at a ghosted proposal right now.

    Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.

    Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!

    Join the challenge here.

    Join my events community for FREE monthly events.

    I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.

    Join the community here!

    Support the show


    Schedule a Booked-out Blueprint >>> Schedule.
    Come tour my digital home :) >>>Website
    Wanna be friends? >>> LinkedIn
    Let's chat every Tuesday! >>> Newsletter
    Catch the video podcast on YouTube >>>YouTube
    Join my event group for live events >>>Meetup


    続きを読む 一部表示
    30 分
  • Ep 192: Stop Calling It A Discovery Session [LIVE]
    2026/06/14

    Send us Fan Mail

    We break down why proposals get ghosted and why the real fix is a paid gateway offer that builds trust before you ever ask for a five-figure yes. We share a simple framework, naming rules, and a five-question template you can use today to turn early interest into a clear next step.

    • the three jobs a gateway offer must do: charge for access, deliver real results, create earned trust
    • why free “discovery sessions” signal pitching and reduce commitment
    • how a $497 diagnostic can lead to a $30,000 engagement fast
    • outcome-first naming that a non-expert understands right away
    • pricing guidance using “why not” ranges and 10% to 25% of the first installment
    • stakeholder interviews to increase buy-in across the buying committee
    • examples of gateway offers like audits, gap analyses, and friction reviews
    • the five-question template to sketch your deliverable, price, name, and next step
    • ways to sell passively by placing a gateway offer one-liner everywhere

    If you enjoyed this episode, please, please, please remember to subscribe wherever you listen to podcasts and rate and review. But most importantly, tell your friends. Share this episode with a friend so other people know about Tiny Marketing and our Uncut Summer series.


    Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.

    Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!

    Join the challenge here.

    Join my events community for FREE monthly events.

    I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.

    Join the community here!

    Support the show


    Schedule a Booked-out Blueprint >>> Schedule.
    Come tour my digital home :) >>>Website
    Wanna be friends? >>> LinkedIn
    Let's chat every Tuesday! >>> Newsletter
    Catch the video podcast on YouTube >>>YouTube
    Join my event group for live events >>>Meetup


    続きを読む 一部表示
    30 分
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