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Register for the workshop + bonus hot seat session for only $37!

We share a simple system to turn referrals from random to reliable using clear positioning, fast community engagement, a signature talk, and steady partner touchpoints. Clarity beats volume, and speed plus usefulness earns trust and repeat mentions.

• defining a one-line positioning that states problem, audience, and method
• putting positioning everywhere for repetition and recall
• answering niche community questions quickly using keyword alerts
• prioritising speed, usefulness, and a narrow lane to build equity
• crafting a signature talk with one problem, one audience, one outcome
• pitching talks with a clear promise to borrow trust
• scheduling quarterly referral partner catch-ups with an ask and a give
• keeping relationships warm without sales pressure
• using existing networks and systems to make referrals predictable

Head to the show notes and sign up for that workshop
You can book yours through the link in the show notes

My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here.

Join my events community for FREE monthly events.

I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.

Join the community here!

Support the show

Schedule a Booked-out Blueprint >>> Schedule.
Come tour my digital home :) >>>Website
Wanna be friends? >>> LinkedIn
Let's chat every Tuesday! >>> Newsletter
Catch the video podcast on YouTube >>>YouTube
Join my event group for live events >>>Meetup

Send us a text

We share a practical playbook for turning in‑person events into low‑pressure business development, especially for introverts. Mindset, prep, and simple conversation moves replace scripts and force with curiosity and follow‑through.

• reframing networking as a business development call
• doing targeted pre‑event research and LinkedIn warmups
• arriving early to make first conversations easy
• wearing subtle conversation cues to invite openers
• asking “what brings you here?” instead of “what do you do?”
• skipping jargon and elevator pitches for plain, short hooks
• using names to build rapport and attention
• being remembered by giving helpful, relevant value
• planning a clear give and a clear get for follow‑ups
• creating reasons to reconnect and sustain momentum

If this episode made things feel a little more doable, I'd love to help you take the next step with the booked out blueprint. It's a practical, low pressure session to clarify your offers, your marketing, and what actually moves the needle. You can book yours through the link in the show notes. You don't have to figure it out alone.

My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here.

Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.

Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!

Join the challenge here.

Join my events community for FREE monthly events.

I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.

Join the community here!

Support the show

Schedule a Booked-out Blueprint >>> Schedule.
Come tour my digital home :) >>>Website
Wanna be friends? >>> LinkedIn
Let's chat every Tuesday! >>> Newsletter
Catch the video podcast on YouTube >>>YouTube
Join my event group for live events >>>Meetup

Send us a text

We break down lifecycle marketing as a practical engine that connects acquisition to revenue with smart flows, clean lists and respectful cadence. Craig Zingerlein shares deliverability tactics, must-have sequences and simple tests to raise conversions without burning out.

• definition of lifecycle marketing and where it sits in the funnel
• flows versus campaigns, triggers and exits
• lead nurture, onboarding, upsell, abandoned cart, evergreen, sunset
• avoiding spammy outreach and protecting deliverability
• separating cold email, CRM marketing and transactional messages
• segmentation tactics to exclude bot clicks
• timing windows for B2B upsells and proposal follow-up
• using replies to shift from automation to one-to-one
• A/B testing cadence and watching unsubscribes
• mapping flows with goals, steps, content and CTAs
• tools for building flow maps and where to find Craig

If this episode made things feel a little more doable, I'd love to help you take the next step with the booked out blueprint. It's a practical, low pressure session to clarify your offers, your marketing, and what actually moves the needle. You can book yours through the link in the show notes. You don't have to figure it out alone.

My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here.

Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.

Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!

Join the challenge here.

Join my events community for FREE monthly events.

I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.

Join the community here!

Support the show

Schedule a Booked-out Blueprint >>> Schedule.
Come tour my digital home :) >>>Website
Wanna be friends? >>> LinkedIn
Let's chat every Tuesday! >>> Newsletter
Catch the video podcast on YouTube >>>YouTube
Join my event group for live events >>>Meetup