Ever wondered which habits you picked up at the start of your business are quietly holding you back? This week Michelle and Nicola dive into the habits that sneaked in at the beginning — and why some of them need to go.

In this episode:

• The caffeine conversation: why one of them runs on decaf and the other turns into Speedy Gonzales on a flat white
• Networking in Sheffield — plus a car that decided to need oil AND petrol on the same journey
• Undercharging and the imposter syndrome trap: why so many business owners start cheap and never put their prices up
• The danger of pricing by copying competitors (and undercutting by a fiver)
• Knowing your cost of doing business — and why "just enough to cover expenses" isn't a business plan
• The employee mindset: still feeling like you should be at your desk 9–5 even when you work for yourself
• Overpromising and underdelivering — and how to fix it by managing your own timeline expectations
• Resisting new technology (yes, including AI) — the Blockbuster lesson
• Social media as a habit vs. a strategy: post-and-pray isn't a marketing plan
• What would you do if social media didn't exist? Leaflets, PR, radio, and the pre-social marketing methods you've forgotten about
• The guilt of not working — and why it's worse when it's your own business than when you were employed
• Not taking proper breaks during the day (and what the Pomodoro Timer actually is)

Get in touch: 📧 studio@thereinventiondiaries.co.uk 📱 Instagram: @thereinventiondiariespodcast www.nicolaauckland.co.uk www.mrsstylewright.com