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I think one of the biggest podcast myths out there is that you need huge download numbers before you can make any money.

In this episode, I break down what actually matters, why sponsors are not always the best path, and how niche podcasts can generate real revenue with a much smaller audience. I also get into why downloads alone do not tell the full story and why building an owned audience matters so much if you want your podcast to become a real business asset.

📌 Jump In Here:

0:00 - How many downloads do you really need?

0:44 - The truth about sponsorship numbers

2:25 - Why niche podcasts can make more money

4:03 - Why downloads alone are misleading

6:09 - The real ways podcasts generate revenue

7:17 - Script Science and wrap-up

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👉 RIA Marketing Plan: https://youtu.be/SpPmemMPhmo?si=2xoFUpCtRvdzp27j

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