In this episode of Women Unlocking Wealth, Melanie Herschorn, Founder of Big Impact Books, shares how curiosity, clarity, and alignment led her to carve out a powerful niche. She works with attorneys and other professionals whose stories are worth owning and sharing.

Melanie shares her lifelong fascination with law, the moment she realized television had misrepresented how the legal system works, and how a significant knowledge gap revealed an opportunity to serve. What began as curiosity evolved into a mission rooted in integrity, authorship, and helping experts step into authority without losing their voice.

What You'll Learn

● How curiosity and lived experience led to finding the right niche

● Why recognizing knowledge gaps can unlock powerful opportunities

● How confidence is built through action—not personality

● Why imperfect execution creates momentum and authority

● How ethical publishing protects your voice, IP, and credibility

● Why authentic human stories still matter in an AI-driven world

Favorite Quotes:

"I've always found the law fascinating. When I talk to lawyers, I think, these are my people."

"There's a lot of predatory behavior in the publishing industry. I've been called the pioneer of integrity in publishing because I tell it like it is."

"I would never tell somebody who wants to publish traditionally, 'Don't do that,' because that's a dream, and I don't want to step on dreams."

"Whatever kind of book you write, you still need to share about yourself because that's what makes you human."

"I don't think AI will replace your expertise or unique experience—the thing that makes you, you."

Melanie Herschorn is an award-winning entrepreneur, author, and publishing strategist with a master's degree in journalism and a background in media, marketing, and brand storytelling. After working as a radio news anchor and reporter, she transitioned into entrepreneurship, launching and selling a product-based brand through major retailers, including Nordstrom and Amazon. She is the founder of Big Impact Books, a full-service writing, publishing, and marketing firm known for its integrity-first approach to independent publishing. For over six years, Melanie has helped attorneys and professionals turn their expertise into authority through ethical storytelling and strong ownership of intellectual property. Her work focuses on helping busy experts clearly communicate their message while building credibility, visibility, and lasting impact.

Connect with Melanie Herschorn:

Big Impact Books: https://sleek.bio/bigimpactbooks
Facebook: https://www.facebook.com/melherschorn/
Instagram: https://www.instagram.com/bigimpactbooks/
LinkedIn: https://www.linkedin.com/in/melanie-herschorn/
X (Twitter): https://x.com/MelHerschorn

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