Why do some coaches instantly capture a group's attention while others spend an entire session repeating themselves? In this episode, hosts Ben and Mike are joined by Laura Mellor-Backman, Director of Curriculum and Training at Stronger Youth Brands and an early childhood learning specialist, to uncover the secret to getting young footballers to actually listen.

Drawing on child development research and years of experience designing programmes for young children, Laura explains why listening isn't about speaking louder - it's about communicating differently.

Together, they explore how body language, storytelling, questioning, structure and play all help children stay engaged, while sharing practical strategies for supporting shy players, managing challenging behaviour and creating sessions that are both fun and purposeful.

This conversation will help you communicate more effectively, build stronger connections with your players and create an environment where every child can learn, grow and develop a lifelong love of football.

Start your journey with Little Kickers today at www.littlekickersfranchising.co.uk

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