『The one about TV Food Ads, AI Marketing Assistants and the film, Monsters Inc - TG131』のカバーアート

The one about TV Food Ads, AI Marketing Assistants and the film, Monsters Inc - TG131

The one about TV Food Ads, AI Marketing Assistants and the film, Monsters Inc - TG131

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The one about TV Food Ads, AI Marketing Assistants and the film, Monsters Inc - TG131 00:00:00 IntroductionHere are your hosts, Roger and Pascal.00:02:50 In the NewsA selection of announcements and news releases from the world of marketing and technology that caught our attention.00:15:59 Content SpotlightsROGER: The Food Vibe ShiftWaitrose: https://www.retailgazette.co.uk/blog/2026/02/waitrose-campaign-space/McDonalds: https://creative.salon/articles/work/mcdonald-s-leo-s-uk-all-flavour-no-messPASCAL: Lessons and insights from @RogEdwardsTV https://www.youtube.com/@RogEdwardsTV Celebrating recent milestones and good practices about vlogging.00:36:41 This Week in HistoryOur selection of historical events and anniversaries from the world of science, technology and popular culture.00:43:34 Marketing Tech and AppsROGER: It’s all about AI presentations and where it leaves PowerPoint:Yoodli (The AI Speech Coach): https://yoodli.ai/Prezent - An App that understands visual storytelling. https://www.prezent.ai/PASCAL: It’s all about building your AI marketing assistants:Perplexity.ai https://www.perplexity.ai/ the ultimate research assistants ideal for identifying trends, gathering market intelligence and creating customers personasNotebookLM by Google https://notebooklm.google/ the impressive marketing ideas engine combining extensive chat functionality and up to 9 creativity AI tools: audio overviews, video overviews, mind map, reports, flash cards, quiz, infographic, slide deck, and data table.00:53:57 Film MarketingMONSTERS INC. (2001) Directed by: Pete DocterWritten by: Andrew Stanton and Daniel Gerson,Cast: starring the voices of John Goodman, Billy Crystal, Steve Buscemi, James Coburn, Jennifer Tilly, and Mary Gibbs.Music by: Randy NewmanTagline: In a city of monsters with no humans called Monstropolis there’s a company, called Monsters, Inc. whose employees gather children’s screams to power the city.We look at the challenges Pixar faced as they moved away from the familiar and relatable world of Toy Story and A Bug’s Life. The core premise is a factory that harvests children’s screams; without careful framing, that could read as frightening or off-putting for parents of younger kids. How did the marketing work?About Two Geeks and A Marketing Podcast Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.Roger is a marketing speaker and consultant who’s spent his whole career helping his customers keep their marketing simple but effective. He’s the author of Cats, Mats and Marketing Plans and the creator of the RogVLOG video series.Pascal is a digital marketing veteran, he is a speaker, trainer and advisor with nearly three decades of experience who enjoys revealing visual storytelling techniques to help you build better online campaigns faster.Every week we'll bring you the following segments.In the News.Content SpotlightThis Week in HistoryMarketing Tech and AppsFilm MarketingPlease subscribe and leave comments and suggestions in the usual places.Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA?Pascal Fintoni: https://pascalfintoni.com/Roger Edwards: https://rogeredwards.co.uk/services/
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