Content Remix Freeform Prompting: A Briefing

Date: November 11, 2024

Source: Product Update Announcement

Topic: Freeform Prompting in Content Remix

Key Takeaway: This update introduces a powerful new feature to Content Remix called "Freeform Prompting," which significantly expands user control and creativity within the AI-driven content generation process.

Main Themes & Features:

1. Enhanced Creative Control: Freeform prompting enables users to move beyond pre-set content transformations and provide specific, customized instructions to the AI. This allows for greater alignment with individual creative vision and strategic goals. The announcement emphasizes this, stating: "With freeform prompting, you can better apply your creative and strategic strengths to the content remix process."
2. Increased Efficiency: By providing clear instructions, users can guide the AI to produce desired outputs more efficiently, reducing manual editing and rework.
3. Flexibility in Content Transformation: Users are no longer limited to direct transformations. Freeform prompting facilitates a wider range of content manipulations, from summarizing complex documents to adapting content for specific audiences.
4. Familiar Interface: The freeform prompting functionality utilizes a chat-based interface, similar to popular AI tools like ChatGPT and Breeze Copilot. This ensures a seamless and intuitive user experience.

Illustrative Examples:

The announcement provides two examples showcasing the versatility of freeform prompting:

Example 1: Transforming a blog post into a targeted press release by providing the AI with specific audience details.

Example 2: Extracting key quotes and focused information from a multi-topic whitepaper by instructing the AI to concentrate on a specific topic.

Availability:

Freeform prompting is available to users of the following plans:

• Professional Customer Platform
• Enterprise Customer Platform
• Content Pro
• Content Enterprise

Impact:

This update represents a significant advancement in AI-powered content creation tools. By providing more granular control and flexibility, freeform prompting empowers users to leverage AI more effectively for their content needs, ultimately leading to more creative and strategic content outputs.

Breeze Copilot Live Call Integration Briefing Doc

Date: November 12, 2024

Subject: New Feature - Chat with Copilot during live calls (Private Beta)

Overview: This document summarizes the key features and benefits of the new Breeze Copilot live call integration feature.

What is it?

The new feature allows sales and service representatives to interact with the AI assistant, Breeze Copilot, during live calls. By clicking the "Copilot" button in the calling interface, reps can access Copilot and ask questions in real-time.

Why is it important?

Currently, Breeze Copilot assists reps by providing insights from past calls. This update expands its functionality, enabling reps to leverage its capabilities during ongoing conversations, thus streamlining their workflow and boosting efficiency.

Key Features:

• Real-Time Question Answering: Reps can ask Copilot specific questions related to the live call and receive immediate answers.
• Live Transcript Integration: Copilot utilizes the call's live transcript to provide accurate and contextually relevant responses.
• Outbound Widget: The feature is accessible through a dedicated widget within the outbound calling interface.

Use Cases & Sample Prompts:

The feature empowers reps with a range of capabilities, including:

• Note-Taking: "Draft notes for this call so far?"
• Follow-Up: "Help me draft a follow-up email for this call"
• Customer Insights: "Does the caller have any open tickets/deals?"

Availability:

This private beta feature is currently available to users with the following subscriptions:

• Professional Customer Platform
• Enterprise Customer Platform
• Sales Pro
• Sales Enterprise
• Service Pro
• Service Enterprise

Impact & Benefits:

• Enhanced Productivity: Real-time assistance from Copilot allows reps to focus on the conversation and make informed decisions quickly.
• Improved Customer Experience: Faster access to information leads to quicker resolutions and more personalized interactions.
• Increased Sales & Service Efficiency: Streamlined workflows and data-driven insights empower reps to close deals and resolve issues efficiently.

Conclusion:

The Breeze Copilot live call integration represents a significant step forward in leveraging AI to enhance sales and service operations within HubSpot. The private beta offers a valuable opportunity for early adopters to leverage this powerful tool and gain a competitive advantage.