『The Unspoken Yes』のカバーアート

The Unspoken Yes

The Unspoken Yes

著者: Roberto Platas
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概要

Most decisions in advertising don't arrive as a clear yes or no. They show up as silence, as "interesting", as "let's revisit this", or as meetings that feel good and then quietly get forgotten.

The Unspoken Yes is a podcast about learning to read those moments.

Hosted by Roberto Platas, a creative leader with two decades of experience across Spain, the Middle East, Southeast Asia, and the U.S., the show looks at creativity, leadership, and careers inside advertising through a lens we all recognize but rarely use out loud: smart, sharp humor.

We all know some things are easier to say with a half-smile, and some uncomfortable realities only surface once the room relaxes.

Some episodes are solo reflections. Others are conversations with people who've learned, usually the hard way, how decisions actually get made, how creativity survives inside systems, and why what gets said out loud is rarely the whole story.

This is not a podcast about motivation, hacks, or shiny frameworks. It's about pattern recognition, about creativity as a leadership tool, and about naming and publicly shaming what most people see every day but don't dare to say.

If you've ever walked out of a meeting thinking "I think that went well" and then heard nothing... This podcast is for you.

Roberto Platas 2026
アート 出世 就職活動 経済学
エピソード
  • Creative block in advertising. Why ideas freeze and how to get them moving again
    2026/02/09

    You know the feeling when every idea dies before it hits the page? That's not a creative block. That's you getting in your own way, too soon.

    In this episode, we get into why the more ads you've made, the harder it gets to start one. How that little voice shows up earlier every time. And why "stuck" usually just means you bailed before the idea got interesting.

    We cover the classic traps: perfectionism, comparisonitis, the fear that this one won't be the one, and what to do when you're deep in a brief and every thought feels DOA.

    If you've ever sat there convinced you've got nothing, only to realize later you didn't wait long enough, this one's worth your time.

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    23 分
  • Why selling creative ideas is harder than ever
    2026/01/19

    Selling creative ideas used to be part of the craft. Today, it’s often harder than coming up with the idea itself.

    Come with me to explore why selling creative ideas has become so difficult, what’s changed in client behavior and decision-making, and why talent alone no longer gets ideas approved.

    This conversation is for creatives, strategists, and leaders who sense that something fundamental has shifted. From risk-averse clients and broken feedback loops to politics, process, and performative collaboration, the problem isn’t creativity. It’s how decisions are made, avoided, or quietly deferred.

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    19 分
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