What separates the surveyors who scale with confidence from those who burn out chasing leads?

In this episode of The Surveying Shift, host Louis Blaxill welcomes Jemma Redpath, founder of JAMY Business Support for Surveyors, and Matt Nally, founder of Survey Booker. Together they unpack the systems, speed, and strategies that drive sustainable growth in modern surveying practices.

Whether you're just starting out or looking to level up, this conversation reveals what actually moves the needle - from instant lead response to building a referral-ready brand.

KEY TAKEAWAYS
• Structure beats hustle when it comes to growth
• Nearly 10% of firms respond to leads within 5 minutes
• Conversion rate improves dramatically with instant follow-up
• Every region performs differently - trial and error is key
• Surveyors must adapt processes based on personal goals
• Reviews and referrals take time but create long-term stability
• Set expectations clearly to avoid negative client experiences
• Referrals can come from agents, conveyancers, brokers, and clients
• Data is your biggest ally in making smart business decisions
• Systems like CRM and reporting tools are essential from day one

BEST MOMENTS

00:00:05. “It's a process. It's not a one day thing.”
00:00:47. “Growth isn't instant, it's urgent.”
00:01:23. “Legion sites are crucial when you're first starting out.”
00:04:11. “It's not necessarily the quality of the lead that's bad, it's how you follow it up.”
00:05:52. “If everyone's responding within five minutes and you're not, you're at a disadvantage.”
00:08:07. “There’s no right or wrong—what you want depends on your goals.”
00:14:33. “Every time you collect keys, that’s a chance to make a mark.”
00:17:04. “Always say longer than you’ll take, and deliver faster.”
00:18:48. “Look at every single touchpoint a customer will have with you.”
00:21:04. “The best time to ask for a review is during the post-survey call.”

What if the future of surveying isn’t about the tools you use, but the value you deliver? In this debut episode of The Surveying Shift, host Louis Blaxill (CEO, GoReport) sits down with Daniel Milligan MRICS, Chartered Surveyor and Managing Director of Frame Solutions, to discuss how the smartest firms are transforming not just with tech - but with purpose.

Daniel shares his experience helping firms define their business goals, eliminate inefficiencies, and scale with systems that actually work. Whether you're a solo surveyor or running a large consultancy, this conversation will help you sharpen your thinking around adoption, ROI, and staying competitive in an industry that’s evolving fast.

Tune in to understand how to work smarter, deliver greater value, and adopt technology that earns its place.

KEY TAKEAWAYS:
• Define business goals before adopting tech
• Diagnose inefficiencies to target real gains
• Start small, test, and scale strategically
• Use evaluation periods to measure ROI
• Look for digital solutions that reduce admin, not just digitise it
• Consistency is key when scaling survey teams
• Clients want real-time visibility, not fragmented updates
• Tech helps attract and retain top surveying talent
• Don’t get dazzled by features, demand proven results
• Smaller firms can benefit just as much - if not more - by going digital

BEST MOMENTS:
00:00:33. “Technology should earn its place solving real problems, delivering efficiency where it matters most.”
00:01:02. “Each episode, we give you the clarity and confidence to adopt the right digital tools.”
00:02:11. “Where do you think we are in terms of evolution of people adopting technology?”
00:04:44. “One of the key symptoms we find is people doing low value administrative tasks.”
00:07:00. “The essence of GoReport is to make sure that you spend less time on those low value tasks.”
00:09:02. “Start small and then scale up. Don’t jump the cart.”
00:13:03. “Software as a service turned into software but no service. I didn’t like that.”
00:20:01. “Tell me what you’ve done after last year. I want proven results, case studies, testimonials.”
00:22:26. “If I open a certificate or a cost report, it’s the same every time. That’s how you scale.”
00:26:00. “Smaller firms can have the same capability as someone that spent £1,000,000 on the portal.”

The biggest risk in surveying isn’t the technology itself; it’s falling behind the people who use it.

Welcome to The Surveying Shift, the podcast from GoReport that’s redefining how surveyors, firm owners, and industry professionals stay ahead in a rapidly changing world.

Hosted by Louis Blaxill, CEO of GoReport, this series features real conversations with surveyors, entrepreneurs, and innovators who are embracing technology, leading change, and building future-ready practices.

These aren’t theories; they’re the lived experiences of professionals shaping the next chapter of surveying. From digital data capture and AI to smarter workflows and client value, you’ll learn what it truly takes to stay relevant, competitive, and confident in the industry’s digital era.

🎧 Watch the full trailer now, and get ready for our first episodes launching next week on YouTube, Spotify, and Apple Podcasts.

🔗 Learn more about GoReport: https://www.goreport.com

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Learn more about GoReport: https://www.goreport.com

Stay ahead of industry change, explore digital tools, and hear stories from leaders shaping the future of surveying.

📐 New episodes of The Surveying Shift drop every month.
🎧 Listen on Spotify, Apple Podcasts, or your favorite podcast app.

• LinkedIn: https://www.linkedin.com/company/goreport/
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