In this episode of the Skin Wellness Pro Show, co-hosts Rachael Pontillo and Tara Swagger welcome special guest Lora Condon, also known as the Beauty Buster. Lora, an esthetician since 1998, has been featured in prominent media outlets such as Dr. Oz, Entertainment Tonight, Cosmo, and the New York Times. She is also an Amazon best-selling author and has been recognized as one of the best brow shapers in the country.

Watch the episode and read the companion blog post here: https://skinwellnesspro.com/trusting-your-gut-holistic-healing-journey/

The conversation delves into Lora's impressive career in the beauty industry. However, the episode takes a poignant turn as Lora shares her recent health challenges, including a diagnosis of a severe, inoperable tumor in her liver. Despite being given a 10% chance of survival, Lora has chosen to pursue a natural healing route, emphasizing the importance of being one's own health advocate and making decisions that align with personal values and beliefs.

Lora's story is one of resilience, authenticity, and a shift in priorities from seeking fame and fortune to focusing on genuine interactions and holistic healing. She discusses the importance of faith, the power of natural medicine, and the need for transparency in the beauty industry. The episode is a powerful reminder of the importance of staying true to oneself and the impact of holistic approaches to health and wellness.

Lora Condon aka The Beauty Buster, has been an esthetician since 1998. Dr. Oz, Entertainment Tonight, Cosmo, and The New York Times featured her work and she is even an Amazon Best-Selling author. InStyle Magazine also ranked her as one of the Best Brow Shapers in the country. She has lashed Cate Blanchett, Tea Leoni and Good Morning America hosts. The Olive Garden, Burger King, The View, Fox, CNN and Oprah Magazine featured her work. Lora’s creative writing and unique marketing ideas have helped companies make millions of dollars and she was even voted Dermascope Magazine’s Favorite Contributing Writer for her video column and articles.

Connect with Lora on her website at www.thebeautybuster.com.

In this episode of the Skin Wellness Pro Show, we dive into the fascinating world of artificial intelligence (AI) and its implications for small and medium-sized businesses, particularly in the holistic skincare and wellness industry.

Our guest, Kevin Burke, brings over 20 years of experience in digital marketing, brand development, and e-commerce. He is currently the managing director of Digital One, where he leads AI-driven initiatives to boost revenue for small and medium-sized businesses.

This episode provides a comprehensive look at how AI can be a game-changer for small and medium-sized businesses in the holistic skincare and wellness industry. Whether you're a tech enthusiast or a skeptic, there's valuable insight into how AI can help you save time, reduce stress, and grow your business.

About Kevin Burke:

Kevin Burke is an innovative AI marketing leader with over 20 years of experience in digital marketing, brand development, and e-commerce. Passionate about leveraging innovation, data, and artificial intelligence, Kevin has a proven track record of driving brand growth and operational efficiency. As the Managing Director of Digital One, he leads AI-driven initiatives that significantly increase revenue for small and medium-sized business clients. Kevin organizes and leads workshops to help SMB owners integrate AI into their business models, empowering them to adopt tech-driven growth strategies.

Kevin spent a decade working with Disney, honing his digital marketing expertise and leading numerous high-profile campaigns. In his previous role as Vice President of Marketing & Digital Strategy at the Institute for Integrative Nutrition, he led the re-platforming of the marketing technology stack, significantly boosting operational efficiency by implementing advanced marketing automation tools and data-driven decision-making processes. Kevin co-founded Eharmony, where he demonstrated his entrepreneurial skills and innovative mindset. He is also an accomplished keynote speaker, sharing his insights and expertise on AI and digital marketing at various industry events.

Throughout his career, Kevin has managed significant marketing budgets, developed cutting-edge strategies, and consistently delivered impressive results, such as growing e-commerce revenue from $20M to $300M in three years at SimpleTire. His dedication to leveraging AI and data has made him a recognized leader in the field, driving growth and market innovation for the brands he works with.

Download the episode or read the companion blog post here: https://skinwellnesspro.com/ai-for-skin-wellness-pros/

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In this insightful episode of The Skin Wellness Pro Show, we welcomed the wonderful Lori Ward, an esthetician, acne specialist, and a graduate of the Certified Nutritional Aesthetics Practitioner® Training Program. Lori shared her personal journey with social media, particularly Instagram, and the impact it has had on her business and self-perception.

Lori opened up about the challenges of maintaining an engaging social media presence, including the pressure to constantly produce content and the psychological toll of equating follower counts with self-worth.

Lori's candid sharing provided a refreshing perspective on navigating the ever-changing landscape of social media for skin wellness professionals.

Listeners are sure to find solace and encouragement in Lori's story, as it underscores the universal struggle with social media's demands and the importance of maintaining balance and authenticity in our digital lives.

Download the episode or read the show notes here: https://skinwellnesspro.com/social-media-realities-skin-wellness-professionals/

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Follow us on Facebook at: https://www.facebook.com/NutritionalAesthetics

And before you go... Be sure to subscribe to our podcast, give us a like, share this episode, and share with us in the comments what you learned from today's episode!