『"The Signal in the Machine: AI, Freight, and the Human Cost of Getting It Wrong"』のカバーアート

"The Signal in the Machine: AI, Freight, and the Human Cost of Getting It Wrong"

"The Signal in the Machine: AI, Freight, and the Human Cost of Getting It Wrong"

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Pete Lunenfeld's journey from a forklift on an LTL dock to building some of the first generative AI tools in logistics.

The question underneath everything: when AI fails in freight, who pays for it? And when it works — does it actually free people, or just create more work?

The industry doesn't need another voice. It needs somewhere quiet enough to hear the ones already worth hearing.

Peace and Love.

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