The Secret to a Sold-Out Black Friday (That Has Nothing to Do with Discounts) Part 1
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The Secret to a Sold-Out Black Friday (That Has Nothing to Do with Discounts) Part 1
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We're officially in that time of year where the holiday buzz is starting to build, and if you're like most small business owners I work with, you're probably feeling one of two ways about Black Friday: either completely overwhelmed by the thought of competing with those massive corporate giants, or you're avoiding it altogether because it feels too complicated or inauthentic to your brand.
Here's what I want you to understand right from the start: People are already going to be spending tons of money during this time. The question isn't whether they're going to spend...it's whether they're going to spend it with YOU or with someone else. If you decide not to participate, you're literally missing out on one of the biggest profit opportunities of the entire year.
Today, I'm going to walk through the initial steps to building a successful Black Friday strategy.
Ready to find out what they are? Let’s get into it.
Get A Black Friday Strategy You Can Implement Right Away.