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In this weeks SEO Podcast, we look at the latest news coming from Google including; how they treat AI Generated Content for Search Rankings, Whether you should still be using Google Sites for your business, and we look at exactly how Google will be affected by the EU Digital Markets Act (DMA).

The SEO Podcast, is a Digital Marketing Podcast, bringing you the latest news, hints and tips from the world of Digital Marketing and SEO. Helping You to Grow Your Business Online.

Read More about the DMA - https://digital-markets-act.ec.europa.eu/index_en

Discussing Google's announcement that they are removing FAQs and How-to's from search results pages, and what it means for websites across the world as it rolls out in the next few days. SEO News: Google has announced that as of mid-August (2023) FAQ (from FAQPage structured data) rich results will only be shown in Search Results for well-known, authoritative government and health websites. For all other sites, this rich result will no longer be shown regularly, though this is a little vague and could mean high authority sites may still show some FAQs for example. Google added, sites may automatically be considered for this treatment depending on their eligibility. Google has been clear these changes will reflect shortly ins search console as the data will be removed. https://developers.google.com/search/blog/2023/08/howto-faq-changes Read more about Generative AI in search at Search Engine Land https://searchengineland.com/cherps-serps-generative-ai-search-430436

In this episode of the SEO Podcast, we look at how to optimise podcasts for SEO, ensuring they rank well on Google, Bing and other search engines including on Apple Podcasts, Spotify, Amazon Music, Deezer and More! Andy Kinsey (Hosting), talks about why your podcast should have it's own website, how to optimise titles for SEO, why you should include keywords in podcast shownotes and whether transcripts are important! Plus much more in an SEO Podcast full of SEO Tips for Podcasters. Andy also discusses what has changed since 2008 when Google first announced Audio Indexing, which never really worked - and whether Podcasts are making their way back into Google Rankings today? Where to Submit Your Podcast (Podcast Directories) - https://www.seoandy.com/post/podcast-submission SEO Podcast Official Website - https://www.seopodcast.net/

In this SEO Podcast, we look at the Google Update April 2023 for Google Reviews (formerly Google Product Reviews) and how ANYONE writing reviews on their blog or website is now included in the Google Review System! Andy examines the review system and explains how E-EA-T's applies to Reviews and how content can be improved with 5 simple tips to ensure your product reviews, destination reviews, movie reviews and game reviews remain number 1 on Google. -- The product review update on Google Product Review Update (March) video can be found here https://www.youtube.com/watch?v=O_wy6GCN1PY March / April Google Broad Core Update Video - https://www.youtube.com/watch?v=uXZLMSMQdNY -- Guidelines from Google, Writing Quality Product Reviews - https://developers.google.com/search/docs/specialty/ecommerce/write-high-quality-reviews Googles Rules on Affiliate Links - https://developers.google.com/search/docs/essentials/spam-policies#thin-affiliate-pages -- As we mentioned  @LinusTechTips  and the teams great reviews it seems only fitting we link to the channel https://www.youtube.com/@LinusTechTips

Google Search has begun the roll out the first broad core algorithm update of the 2023 year, and this one is named the "March 2023 broad core update" (inventive). 

In this SEO Podcast, Andy discusses everything we know so far about the March 2023 core update from Google which started on 15th March. 

He looks at who is affected around the world, which websites are affected, whether you need to do anything today and what to do if you have been affected by the broad core update already!

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There will be further updates about the Google Broad Core Update as soon as possible.

The SEO Podcast is hosted by Andy Kinsey, Founder and SEO Consultant at SEO Andy.

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Google Dev Notes: https://developers.google.com/search/updates/ranking#march-15,-2023

Get the latest update on how the first big Google Search Update of 2023 affected search rankings across the globe and which industries were the biggest impacted. 

Discover how Google really works from crawling and indexing to how algorithms are applied during user searches. Andy demystifies how search engines actually work, so that you as website owners and website creators can better create content and develop websites in the future - gaining a competitive advantage moving forward.

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Want to know more about how the Product Review Search update impacted SERPs? check out this round up by Search Engine Land - https://searchengineland.com/google-february-2023-product-reviews-update-more-volatile-than-previous-updates-say-data-providers-394103

If you want to dive into how search engines work, this short write up by on Google Developer Docs is a handy guide (and it's not too technical) - https://developers.google.com/search/docs/fundamentals/how-search- works 

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This podcast is brought to you by SEO Andy.

Google Product Review Update (Feb 2023)

In the first Google Search Algo Update of 2023, a Product Review System update, the search engine has added 10 languages to the algorithm - giving the Product Review Algorithm a global reach (it now includes: English, Spanish, German, French, Italian, Vietnamese, Indonesian, Russian, Dutch, Portuguese and Polish).

In this SEO Podcast we take a look at what this search update means for product review websites and content creators - what we can expect from Google in the coming months and when we can expect the update to finish rolling out!

You can read more about the Product Review System update here: 
https://developers.google.com/search/updates/product-reviews-update

You can see a list of all confirmed Google Updates here: 
https://developers.google.com/search/updates/ranking