『The Rich Outdoors』のカバーアート

The Rich Outdoors

The Rich Outdoors

著者: Cody Rich: Hunter | Entrepreneur | Dad
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The Rich Outdoors is hosted by Cody Rich, an entrepreneur, and hunter. In this podcast, Cody interviews all kinds of folks about hunting, business and adventure to find the nuggets that will make you more successful in life, hunting, and anything else you wish to accomplish.
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  • Cal Arnold: From Plane Crash to Purpose — Building a Life Worth Living
    2025/12/18
    EP 675: Cal Arnold Alright, so this episode is one I've been looking forward to for a while. Cal Arnold is the real deal—a guy who's built an incredible business, survived a plane crash that should've killed him, and came out the other side with a perspective that'll make you rethink everything. We dive deep into entrepreneurship, the trades, building BTI Log Home Care from nothing, and what it actually takes to become your best self. Cal's story is wild—from buying his first business for $35k with no money, to crashing his plane into a power line and spending months in a wheelchair, to building a multi-million dollar company while learning to walk again. But this isn't just another success story. We get into the hard stuff: gratitude when life kicks your teeth in, why busy is lazy, the difference between speed and velocity, and how to actually focus when everything's pulling you in different directions. If you're an entrepreneur, a DIY hunter, or just someone trying to figure out how to live life on your terms, this one's for you. Cal doesn't sugarcoat anything, and honestly, I needed to hear a lot of what he shared this week. Let's get into it. OnX Hunt - The ultimate tool for elk hunters and the app I absolutely won't go into the field without. Whether you're e-scouting from the couch or actually hunting elk, OnX gives you detailed maps, property boundaries, and over 50 layers of mapping data including satellite imagery, offline maps, and waypoints. It helps you make smarter decisions no matter where you hunt. Save time, avoid mistakes, and stay connected to your crew. If you're not an Elite member yet, you're missing out on a whole other level of tools. Head over to onxmaps.com and use code TRO to save 20% off your membership. Tricer - These guys make gear that's fast, light, and simple. From bomber tripods to spotting scope mounts, panheads, truck mounts, and now even bipods—Tricer makes gear that just works. I've been running their bipod hard this season and it's been rock solid. If you're looking to upgrade your glassing system, check out Tricer. Head over to tricer.com, use code TRO at checkout, and save yourself 10%. TIMESTAMPS 0:00 - Intro & Bridger Watch Announcement6:15 - Meeting Cal Arnold & First Impressions8:30 - Were You Always an Entrepreneur?12:45 - The First Car & Learning to Hustle16:20 - College Dropout to Ski Bum19:40 - Buying the Soda Blasting Business24:10 - Pawn Shop Financing & Early Struggles28:35 - The Big Break & Building BTI Log Home Care33:20 - The "Aha Moment" in Business36:50 - The Contractor Doom Loop41:15 - Why Most Tradespeople Shouldn't Start Businesses45:30 - Falling in Love with Business, Not the Trade48:00 - COVID as a Dragon to Slay51:45 - The Plane Crash Story Begins56:20 - January 2nd, 2019 - The Day Everything Changed1:01:30 - Waking Up in the Hospital1:04:15 - The Power of Gratitude in the Wheelchair1:08:40 - Choosing to Amputate & Keeping Your Foot1:11:25 - Would You Go Back and Change It?1:14:50 - Seasons of Life & Hunting Philosophy1:19:30 - The Gratitude Muscle & Journaling1:26:45 - Recognizing Gain vs. Chasing the Gap1:31:20 - Removing Resistance & What Focus Really Means1:38:15 - Busy is Lazy1:42:30 - Speed vs. Velocity1:46:50 - Efficiency vs. Effectiveness1:50:00 - Writing a Book Someday?1:52:15 - Outro THREE KEY TAKEAWAYS Gratitude is a Muscle You Must Exercise - Cal's plane crash forced him into a wheelchair for months, but instead of falling into victimhood, he committed to writing down three things he was grateful for every day. This simple practice became the foundation for his recovery and business growth. You don't need a wheelchair to start practicing gratitude—just 10 minutes and a journal. The discipline of recognizing what you have, rather than obsessing over what you don't, is what separates those who thrive from those who survive.Focus Means Saying No, Not Thinking Harder - We hear "focus" all the time, but Cal breaks down what it actually means: saying no to everything that doesn't serve your one primary goal. It's not about grinding harder or being "busy"—busy is lazy. It's about ruthlessly eliminating distractions and resistance. Most of us are driving with the gas and brake pedal pressed at the same time. Real progress happens when you take your foot off the brake by cutting out the things that don't matter, even if they feel productive.Fall in Love with the Process, Not the Destination - If your only measure of success is the end result—whether that's a dead bull, a business milestone, or a bank account number—you'll miss 99% of your life. Cal built BTI over 20 years by showing up every day and doing the work, not by hitting some magical finish line. The same applies to hunting: if you only win when there's an animal on the ground, you're robbing yourself of the experience. Success is loving the daily grind, not reaching some arbitrary destination.
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    1 時間 17 分
  • The Company I Have Been Secretly Building the Last 3 Years
    2025/12/01
    EP 674 Founding a New Tech Company Alright, welcome to the show. This is a special episode—dawn of a new era, if you will. We're doing something a little different today. I'm sitting at the table in our new podcast studio with my co-founders, and we're finally pulling back the curtain on a project we've been working on in secret for almost three years. Yeah, you heard that right. THREE YEARS. And we haven't said much about it until now because, honestly, once you go long enough without saying anything, it's like... where do you even start? So today, we're talking about the backstory of Bridger—how we went from a frustrating Turkey hunt where I kept pulling out my phone to check maps, to building an entirely new smartwatch company from the ground up. This is the full origin story: the late nights, the engineering challenges, the AI-generated designs, the battles over battery life, and why we decided to build our own operating system instead of taking the easy route. I'm joined by David, our product genius who's lived overseas building IoT devices and somehow ended up designing watches with a bunch of rednecks in Montana. And Travis, our CFO/COO who ran FP&A for public companies and decided a hunting watch startup sounded like a great idea. This episode is raw, real, and honestly, we almost didn't release it. But we figured, you know what? You've been with us on this podcast journey for years—you deserve to know what we've been building. Let's get into it. Upcoming Dates: Kickoff Party @ Schnees in Downtown Bozeman Friday Dec 5th at 5:30 Pre-sales open Tuesday Dec 9th at 10 am Watches will ship February of 2026 (not in time for Christmas) Join the Watch List Here Maven Optics - Today's show is also proudly supported by Maven Optics—direct-to-you, world-class glass with zero middleman markup. Binoculars, riflescopes, spotting scopes—they build it all in Wyoming with premium components at unreal prices. Host has rocked Maven for years and stands behind the quality and the people. Need new optics? Head to mavenbuilt.com, check out with code TRO, and score a free gift at checkout. Tell 'em TRO sent you. www.mavenoptics.com Tricer Tripods - Fast, light, and simple—that's what Tricer is all about. From amazing tripods to bino mounts and their new bipods, Tricer makes gear that just works. I've been using the heck out of their bipod and it's helped me kill a lot of critters. Head over to triceroutdoor.com and use code TRO to save 10% at checkout. Chapter Timestamps 0:00 - Intro & Sponsor Ads1:46 - Welcome to the New Era: Bridger Watch Revealed4:33 - Meet David: From Decathlon to IoT Product Design10:15 - The Bar Company That Started It All12:45 - The Turkey Hunt That Changed Everything15:30 - The Bear Hunt with Travis: Phones, Maps & Frustration18:00 - Raising Money for a Feasibility Study20:45 - "You'll Have to Build Your Own Operating System"23:30 - Battery Life: The North Star We Wouldn't Compromise On26:15 - AI Creates Our Design: The Dolly Experiment29:00 - Nine Designers Later: The Battle for "Hell Yes"32:30 - "Have You Ever Seen a Round Map?"35:00 - Winning the iF Design Award37:15 - Software Deep Dive: Maps, Battery Life & Performance40:00 - Lost in Arizona: Why We NEED Maps on Our Wrist43:30 - Vision: Hunters, Warfighters, Firefighters46:00 - Beta Program Announcement & Timeline48:30 - Final Thoughts from the Co-Founders Mapping Technology: Q&A and Clarification How does mapping work on the Bridger Reckon? We built Reckon and the Bridger OS to run any map as well as our own proprietary wearable-optimized mapping system. We have not officially signed with onX to integrate, but that has been the goal from the beginning and we are hopeful that technology is very close. With that said, we knew if we wanted to be the best watch for hunters, that meant creating a wearable-native mapping experience that worked whether you use onX or anyone else. What we knew we had to have is the ability to bring in your waypoints, markups, routes, and saved information—because without your waypoints, your maps are pretty useless. This is mapping built by hunters, for hunters. Not an afterthought, but the entire reason this watch exists. Three Cool Features About the Bridger Reckon Multi-Day Battery Life Without Compromise - From day one, we refused to build a watch that dies in 3 days. The Reckon is engineered to last an entire backcountry hunt. We built our own operating system specifically to achieve the battery life that serious hunters actually need, not what's convenient for engineers to build. This goal allowed us to build one of the longest battery lifes of any wearable on the market. Wearable-Optimized Mapping with Your Data - Maps you can actual use! The Reckon is designed to import YOUR waypoints, routes, and markups from whatever mapping platform you use. We built the Bridger OS from scratch to handle real mapping functionality on your wrist. We build wearable first mapping that...
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    51 分
  • From Cubicle to Mountains: Creating a Lifestyle Business That Funds Your Passion
    2025/11/19
    EP 673: Adam Callinan From Cubicle to Mountains What's up everyone! This week I sat down with Adam Callinan, entrepreneur and founder of Bottle Keeper (which sold over $60 million worth of product), and now the creator of Pentane, a tech platform for e-commerce brands. Adam and I dive deep into what it really takes to build a business that gives you the freedom to live the life you want, whether that's hunting 100 days a year or just having more time with your kids. We get into the nitty-gritty of entrepreneurship: the hospital-worthy panic attacks on launch day, the strategic patience required to make it through those critical first inflection points, and why most people completely screw up their pricing strategy. Adam breaks down how he and his cousin turned a hacksawed water bottle prototype into a multi-million dollar company with ZERO employees for years, and how you can actually test product ideas today without spending a fortune. But this isn't just a business podcast, we also talk about the parallels between building companies and hunting in the backcountry, the importance of doing hard things, and why getting comfortable being uncomfortable might be the most valuable skill you can develop. If you're trying to build something that funds your passion for the outdoors, this episode is packed with real, actionable wisdom. OnX Hunt - The ultimate hunting app just keeps getting better. Their new weather feature is a game-changer—tap anywhere on the map and get hyperlocal weather data that actually takes topography into account. No more guessing based on the nearest town. See wind variations across different parts of your hunting area and plan accordingly. Become an Elite member and get all the premium features. Head to onxmaps.com and use code TRO to save 20%. Maven Optics - Direct-to-consumer optics out of Wyoming that punch way above their price point. From binos to rangefinders to rifle scopes, Maven delivers exceptional quality without the big box store markup. When people finally try them, the response is always the same: "Oh man, these are actually really good." Check them out at mavenbuilt.com and use code TRO for a special gift at checkout. Timestamps 00:00 - Intro 03:15 - Moving to Montana and the COVID exodus 08:20 - Getting into entrepreneurship and the path away from medicine 14:45 - The birth of Bottle Keeper and testing product ideas 22:30 - Crowdfunding, the Gizmodo article, and the name change 26:10 - Landing in the emergency room on launch day 30:45 - Building durability and getting comfortable being uncomfortable 35:20 - Perspective, hard things, and learning from people like Cal Arnold 41:00 - The importance of mentorship (and anti-mentorship) 46:30 - When to trust your gut vs. seeking outside advice 51:15 - Product development and pricing strategy mistakes 57:40 - The Facebook video inflection point and scaling to $30M 1:02:20 - Building a lifestyle business vs. unicorn hunting 1:05:50 - Strategic patience in hunting and business 1:08:00 - Closing thoughts Three Key Takeaways Test Before You Invest - Don't quit your day job and go all-in on an unproven idea. Use tools like crowdfunding, 3D printing, and AI mockups to validate that strangers (not just family) will actually pay real money for your product at a profitable price point before spending significant time or capital.Price Testing Changes Everything - Most entrepreneurs underprice their products based on what feels "fair" rather than what customers will actually pay. Adam tested Bottle Keeper from $20 to $40 over two years—that extra $20 margin was pure profit and enabled the company to scale even as advertising costs increased.Durability Beats Talent - Businesses fail because people quit, not because the business itself fails. Building mental and emotional durability through perspective, doing hard things, and learning to be less reactive is more valuable than having the perfect idea or strategy. Those who can weather the storms long enough to reach their first major inflection point are the ones who succeed.
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    1 時間 3 分
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