EP 664: Tyler Horrocks

In this episode, Tyler joins me to talk about his journey from a dedicated hunter to a successful entrepreneur. From peak bagging to bear hunting with hounds, Tyler’s lifestyle is a unique mix of outdoor adventure and business hustle. He shares stories of growing up in Idaho, learning hard work from his dad, and his evolution from a tradesman to a business owner. Tyler dives into the mindset required for both hunting big mule deer and building a successful business—emphasizing the importance of patience, consistency, and playing the long game. We also discuss the realities of entrepreneurship, the sacrifices it takes to follow your passion, and why sometimes it’s not about finding the perfect moment but just putting yourself in the right position. Whether you're into hunting or business, there’s a lot of wisdom here on staying humble, pushing through the grind, and making it happen.

0:00 - Introduction to Tyler and his diverse outdoor activities
5:15 - Early influences: Growing up with a dad who was a big hiker and bear hunter
8:30 - Mule deer hunting legacy: Grandpa’s influence and the pursuit of big bucks
12:00 - The hunt for big bucks: Tyler’s perspective on consistency and patience in hunting
15:00 - The rise of entrepreneurship: How Tyler transitioned from trades to running a business
18:30 - Balancing business and family life: Lessons from being an entrepreneur and a dad
24:00 - Hunting with a purpose: The shift from 'hunting hard' to hunting smarter
27:00 - Getting started in real estate: Tyler’s journey into building homes and investments
30:00 - Overcoming challenges: What Tyler learned from working for himself
34:00 - The importance of relationships: Why timing, networking, and community matter
37:00 - Philosophy of success: What Tyler wants for his kids and his definition of success
41:00 - Patience in both business and life: Lessons learned from hunting and entrepreneurship
45:00 - Conclusion: Tyler's take on the future and advice for aspiring entrepreneurs

1. Patience Pays Off – Whether you're hunting big mule deer or building a business, consistency and patience are key to long-term success. Tyler emphasizes that it’s not about rushing to a goal, but about putting in the time and being in the right place at the right time.

2. Entrepreneurship is About Self-Belief – When starting out, Tyler had no formal mentorship but relied on self-belief, hard work, and learning by doing. His success is a result of his unwavering commitment to his goals, even when others doubted him.

3. Family and Lifestyle Matter More Than Status – Tyler's definition of success is simple: being able to do what he loves, spend time with his family, and provide a good quality of life. It’s about the journey, not just the destination.

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Join hosts Cody Rich and Drew as they recount an exhilarating week-long bear hunting adventure in Montana, blending rugged outdoor experiences with deep business insights. This episode dives into the highs and lows of their hunt, where they faced challenging terrain, unpredictable weather, and elusive bears, all while testing new gear prototypes. Beyond the hunt, the duo explores innovation in the hunting industry, drawing from Matt Ridley’s book How Innovation Works. Drew shares his journey of revolutionizing tripods and bipods, emphasizing simplicity, functionality, and industry disruption. The conversation takes a heartfelt turn as Drew reveals his passion for foster care ministry, detailing how his business success fuels a mission to support foster families and children. Packed with raw storytelling, practical business advice, and a call for industry unity, this episode is a must-listen for hunters, entrepreneurs, and anyone inspired by purpose-driven innovation.