Most of us are doing the work. Recycling. Driving electric. Making more conscious choices about what we buy and who we buy from. But there's one place almost none of us think to look — and it might be undoing all of it.

Your bank.

In this episode of The Resilience Report, we sit down with George Mazzella, Head of Marketing at GreenFi, to talk about what actually happens to your money when you deposit it, why the traditional banking system isn't designed for you to ask that question, and what a new generation of financial products is doing to change that.

George has spent the better part of seven years at the intersection of sustainability and finance — across project financing, carbon credit development, and regenerative agriculture — before landing at GreenFi, where the mission is simple: make sustainable banking the new standard of banking, full stop.

We get into:

• Why your deposits are likely financing fossil fuel activities without your knowledge
• The difference between greenwashing and genuine transparency in banking
• How microtransactions at scale funded 3.5 million tree plantings last year — just from people swiping their cards
• Whether ESG and climate-forward investing actually delivers competitive returns (the data might surprise you)
• The psychology of behaviour change — and why sacrifice-based products always fail
• What "green hushing" is and why it matters more than greenwashing right now
• What George believes banking should look like in 10 to 15 years

This is one of our most requested topic areas, and this conversation is the deepest we've gone into it yet. If you've ever wondered whether your financial decisions actually reflect what you stand for — this episode is your starting point.

🌱 Check out GreenFi here: www.greenfi.com

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Storm-Proofing Your Business: What the Science of Building Resilience Means for Leaders

If your business was hit by a major weather event tomorrow, would you actually be prepared—or would you be figuring it out in real time?

For most of us, resilience only becomes real once it becomes personal—once there’s damage, disruption, or a direct impact on operations.

In today’s conversation, I’m joined by Rachael Gauthier from the Insurance Institute for Business & Home Safety—IBHS—to unpack what’s changing in the risk landscape, and more importantly, what you can do now to stay ahead of it.

We talk about expanding tornado risk, why hail is one of the biggest hidden drivers of loss, and the practical steps businesses can take to strengthen their buildings and reduce downtime before disaster strikes.

So if you’re responsible for protecting people, assets, or operations, this is one you’ll want to pay attention to.

To learn more about IBHS: https://ibhs.org/

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What does water have to do with your business?

More than you probably think.

In this episode, we’re going to show you how water is already shaping your costs, your supply chains, and your ability to grow—whether you’re paying attention to it or not.

Because the reality is:

The companies that understand water as a strategic issue early are the ones that will be more resilient, more efficient, and better positioned for what’s coming next.

This episode is a little different.

Instead of a single conversation, we’ve pulled together some of the most valuable insights from past guests on The Resilience Report—leaders working across food, infrastructure, innovation, and strategy.

Think of this as a masterclass.

By the end, you’ll understand:

• Where water is showing up as a hidden risk in business
• How leading companies are turning that constraint into innovation
• And what it looks like to treat water not just as a resource—but as a competitive advantage

You’ll hear from Kendra MacDonald, CEO of the Canada's Ocean Supercluster, who breaks down how water underpins entire economic systems.

From Tatiana Estevez, founder of Permalution, who’s building technology to generate water in places where it doesn’t exist.

From Callie Giaccone, formerly from Lufa Farms, who’s rethinking how we grow food using closed-loop water systems.

And from Marie-Chantal Savoy, founder of Savoy Strategy, who brings the leadership lens—how trust and decision-making shape the systems behind it all.

What ties all of these conversations together is simple:

Water is no longer just a background input.

It’s becoming a constraint.
A catalyst.
And in many cases—a competitive advantage.

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