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The Purpose of a Cold Call

The Purpose of a Cold Call

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Why your cold calls fail before they start.

That’s why most people fail.

In this session, we strip the noise away and uncover what a cold call is really for — and why pitch-vomiting your way through the intro leaves you stuck before you’ve even begun.

This isn’t about scripts or tricks.
It’s about understanding intent, control, and curiosity — the foundation of every effective conversation.

Step back. Breathe. Reset your purpose.

Because once you know what the call is really for, everything changes.

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