Discover how your personal style can be the secret weapon in your business growth. Lucy Owens, personal stylist and image consultant, shares why what you wear matters more than you think and how showing up authentically can unlock confidence, credibility, and career-defining opportunities.

IN THIS EPISODE:

• Why personal style is your most overlooked business asset
• How to develop your signature look that reflects your authentic brand
• The psychology of color and what your wardrobe choices communicate
• Creating style formulas to simplify getting dressed every day
• How one client's orange top led to multiple promotions and a complete career transformation

TIMESTAMPS:

• 00:00 - Welcome and introduction to The Upsiders podcast
• 00:32 - Meet Lucy Owens: From corporate climber to personal stylist
• 03:45 - Why we overlook personal style when building our business brand
• 06:20 - Starting your style journey: Self-reflection and wardrobe insights
• 09:15 - The power of signature pieces (red lipstick, scarves, bold jewelry)
• 12:40 - Why women are judged more harshly on appearance
• 15:10 - Creating personal style formulas for effortless dressing
• 17:25 - Showing up on Zoom: Your background matters too
• 19:50 - Power dressing tips for investor pitches and high-stakes meetings
• 21:30 - The secret weapon: Beautiful lingerie and your favorite perfume
• 24:15 - The psychology of color and how it impacts mood, credibility, and energy
• 27:40 - Common fashion mistakes and the 24-hour purchase rule
• 30:15 - Should you follow trends? How to stay stylish without chasing fashion
• 31:45 - Success story: How wearing orange transformed Vanessa's career
• 34:00 - How to work with Lucy and closing thoughts

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