In this episode, I talk with Irfan Jafrey (founder of Roosterly, ex‑Google researcher, and personal branding expert) about the psychology behind social media, how to build a brand without burning out, and how AI is already reshaping content creation. Together we dig into the discovery process he used early on, the three types of executives he’s seen in his work, and what authentic storytelling looks like in an era of formulaic content. Whether you’re an entrepreneur, an executive, or a creator, you’ll get real, actionable insights—not just hype.

• [2:10] Irfan’s transition from law + Google research into founding Roosterly
• [6:30] How small-scale proof of concept laid the groundwork for raising capital
• [9:45] The “three buckets” of executives & their social media challenges
• [16:20] Does every entrepreneur or executive need a personal brand? (Spoiler: No)
• [20:50] The danger of AI-generated “same-sounding” content & the future of gated, high-value content
• [28:15] What actually makes content land in big publications vs getting lost
• [35:05] Irfan’s internal framework: choosing projects, avoiding burnout, and working with purpose
• [41:40] Unpopular opinions + advice for early-stage founders (e.g. slow down, don’t chase quick wins)

• Website: https://roosterly.com/
• Connect with Irfan on LinkedIn: https://www.linkedin.com/in/irfanj/
• Patent Hacks Website: https://www.patenthacks.com
• Trevor Skene LinkedIn: https://www.linkedin.com/in/trevor-skene/

I truly enjoyed this conversation with Irfan — I hope his clarity, honesty, and strategic mindset left you with just as many takeaways as it did me. If this episode resonated, please rate, follow, share, and review PatentHacks—it helps more creators and innovators find us. Thanks for listening, and I’ll see you in the next one.

In this episode, I sit down with Dr. Timothy Coffin, a health‑informatics veteran, AI innovator, and CEO of ConQiro. Tim walks us through how he turned personal tragedy (a hospital incident involving his son) into a mission to improve hospital operations with real‑time AI for asset tracking and predictive maintenance. Along the the way, we dig into his entrepreneurial journey, from building early computer systems in high school to working in defense and intelligence, then pivoting to healthcare. We also explore what it really takes to deploy AI in hospital settings (from ethics to training to security), what’s next with large language models in clinical care, and the wisdom he’s learned about scaling startups, fundraising, and reinventing yourself across industries.

If you want to peek into the future of AI in health, or you’re a founder trying to navigate the messy intersection of compliance, speed, and meaningful impact, this is one you’ll want to listen to.

• [2:30] Tim’s early tinkering days: creating a “match‑survey” app and one of the earliest point-of-sale systems
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• [6:15] From Air Force AI to telecom to defense: how his background built a foundation for healthcare
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• [11:40] The catalyst: his son’s hospital experience and the problem of missing or misplaced medical equipment
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• [16:20] The hidden cost: nurses spending 75 minutes per shift looking for equipment, and hospitals losing ~$4,000 per bed annually
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• [22:50] Deploying AI in healthcare — misconceptions, pitfalls, and non‑negotiables (ethics, security, model drift)
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• [28:10] The promise of LLMs in clinical settings: conversational programming, real‑time decision support, and integrating domain expertise
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• [33:40] Commercial vs government innovation: why timelines differ, procurement challenges, and strategies to bridge the gap
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• [38:20] For AI founders: “Don’t sell AI, sell purpose.” Advice on fundraising, investors, and scaling
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• [42:00] Final advice: risk, reinvention, and surrounding yourself with talent that complements your strengths
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• Website: https://conquiro.ai/
• Connect with Dr. Coffin on LinkedIn: https://www.linkedin.com/in/timothypcoffin/
• Patent Hacks Website: https://www.patenthacks.com
• Trevor Skene LinkedIn: https://www.linkedin.com/in/trevor-skene/
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Tim’s story is a powerful reminder that great innovations often arise from real, painful problems. His approach blends deep technical savvy, domain knowledge, and a relentless drive to make things better. As he says, founders often fail when they chase buzzwords instead of purpose. His journey also shows that you can reinvent yourself—medical tech, defense, telecom, academia—and carry common threads of curiosity, ethics, and solving problems.

If you got value from this episode, I’d appreciate it if you’d rate, follow, share, and review The Patent Hacks Podcast so more people can discover these conversations. Thanks for listening, and I’ll catch you next time.

In this inspiring episode, I sit down with Josh Case, a seasoned energy executive, serial entrepreneur, and founder of Sober.Buzz. We explore Josh's fascinating evolution from a high-stakes career in renewable energy to launching a mission-driven digital recovery platform that’s already seeing global impact.

Josh takes us through the highs and lows of his entrepreneurial ventures, including multi-gigawatt solar developments and major acquisitions by industry giants. But it's his candid story of burnout, addiction, and the transformative power of recovery that brings a whole new depth to this conversation. If you’ve ever wondered how to turn personal pain into global purpose, this one’s for you.

Timeline Summary:

[2:10] - Josh shares how he transitioned from banking to energy entrepreneurship and identified a critical market shift in California.

[7:45] - The inception and exit of Utah Solar One and the strategic moves that led to a joint venture with Photosol.

[14:22] - Building a lean yet powerful team and leading one of the industry’s largest pipeline acquisitions.

[18:38] - The personal toll of high-pressure success: burnout, addiction, and the breaking point.

[23:05] - How a 90-day rehab program became the foundation for Josh's sobriety and the birth of Sober.Buzz.

[28:40] - The surprising global reach of Sober.Buzz and its grassroots growth through authentic content and community.

[35:55] - Sober Buzz Token: Using cryptocurrency to democratize charitable giving and community engagement.

[44:18] - Josh reflects on mental health, imposter syndrome, and what truly helped him stay sober.

[51:30] - Advice for aspiring entrepreneurs and those navigating sobriety: trust yourself, stay connected, and don’t be afraid to fail.

Links & Resources:

• Website:https://sober.buzz/
• Connect with Josh on LinkedIn: https://www.linkedin.com/in/joshcase/
• Patent Hacks Website: https://www.patenthacks.com
• Trevor Skene LinkedIn: https://www.linkedin.com/in/trevor-skene/

Closing Thoughts:

Josh's story is a powerful reminder that burnout isn't the end, it's often the beginning of something more meaningful. If you enjoyed this episode, don’t forget to rate, follow, and share The Patent Hacks Podcast. Your support helps us bring more real, raw, and revolutionary stories like Josh’s to innovators like you.