『The Papper Note Playbook』のカバーアート

The Papper Note Playbook

The Papper Note Playbook

著者: Zachary Lloyd
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The PapperNote Playbook Podcast gives entrepreneurs, creators, and leaders the strategies to win in business and media. Each episode covers trending business topics, marketing insights, and growth tips for podcasting, YouTube, and social media.2025 PAPPERNOTELLC マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • The Future of Podcasting: Netflix and Spotify's Game-Changing Deal | Zachary Lloyd
    2025/10/22

    Summary

    In this episode, Zachary Lloyd discusses the groundbreaking partnership between Netflix and Spotify, which is set to redefine the podcasting landscape by integrating video podcasts into Spotify. He emphasizes the importance of starting a podcast now to capitalize on this emerging trend, highlighting the potential for independent creators to gain visibility and build their brands. The conversation also touches on the evolving content wars among major platforms and the future of podcasting as a key medium for authentic engagement and trust-building.


    Takeaways

    Netflix and Spotify's deal marks a significant shift in podcasting.
    Video podcasts will become a central feature on Spotify.
    Independent creators should start their podcasts now to prepare for future opportunities.
    Consistency in content creation is crucial for success.
    Platforms are eager for content from independent creators.
    The merging of content platforms indicates a competitive landscape.
    Podcasting can serve as a digital storefront for creators.
    Long-form content builds trust and authenticity with audiences.
    The next wave of creators will be podcast hosts, not just influencers.
    Starting now positions creators for future visibility and success.


    Titles

    The Future of Podcasting: Netflix and Spotify's Game-Changing Deal
    Why You Should Start Your Podcast Now


    Sound bites

    "Get in on this now"
    "Start your podcast today"
    "Will you be one of them?"


    Chapters

    00:00 The Netflix and Spotify Deal: A Game Changer

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    7 分
  • Building a Service-Based Business with Grit | Cody Berryman Stehling
    2025/10/13

    Keywords

    business strategy, service-based business, marketing, networking, entrepreneurship, commercial services, growth, partnerships, branding, customer relationships


    Summary

    In this conversation, Zachary Lloyd interviews Cody Staling, the owner of American Power Services, discussing his journey in building a service-based business. They explore the evolution of services offered, the importance of strategic partnerships, defining business focus, marketing strategies, and the future vision for the company. Cody emphasizes the significance of knowing one's 'why' in entrepreneurship and the value of building relationships over mere profits.


    Takeaways

    American Power Services specializes in commercial exterior facilities maintenance.
    The business evolved from pressure washing to include parking lot striping.
    Strategic partnerships can open doors to new opportunities.
    Defining a clear business focus is crucial for growth.
    Digital marketing is essential for B2B services.
    Reoccurring work is a key goal for sustainable business.
    Understanding your 'why' helps navigate tough times in entrepreneurship.
    Building relationships is more valuable than immediate profits.
    Growing too fast can lead to operational challenges.
    Networking with industry leaders can provide valuable insights.


    Sound bites

    "Our main goal is reoccurring work"
    "There's a point of growing too fast"
    "I look forward to doing this again"


    Chapters

    00:00 The Journey of American Power Services
    17:59 Building Relationships and Strategic Partnerships
    28:38 Vision for the Future
    32:59 The Importance of Knowing Your Why

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    46 分
  • Maximizing Your Podcast's Reach | Zachary Lloyd
    2025/10/05


    Summary

    In this episode of the Paper Note Playbook, host Zachary Lloyd shares essential strategies for podcasters and marketers. He emphasizes the importance of repurposing content, engaging with audiences on social media, and leveraging guest appearances to enhance visibility and growth. The conversation provides actionable tips for creating a sustainable content strategy that maximizes reach and impact.

    pappernote.com

    Takeaways

    Repurpose everything from your podcast to maximize content.
    A 45-minute podcast can generate multiple marketing materials.
    Engagement on social media is crucial for growth.
    Use hooks in the first 30 seconds to retain listeners.
    Create a dream guest list that aligns with your brand.
    Consistency in posting is more important than volume.
    Behind-the-scenes content often performs better than polished marketing.
    Utilize tools like ClickUp for content organization.
    Focus on one main platform for 90 days to dominate.
    Success in business is about doing the right things consistently.


    Titles

    Maximizing Your Podcast's Reach
    The Art of Content Repurposing


    Sound bites

    "Repurpose everything!"
    "Build a repurposing checklist!"
    "Engagement is huge!"


    Chapters

    00:00 Introduction to Podcasting Strategies
    07:04 Maximizing Content Repurposing
    12:47 Engagement and Growth on Social Media
    17:30 Conclusion and Call to Action

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    18 分
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