エピソード

  • Owning a Practice Nearly Broke Haley until A Staffing Idea Renewed Her Passion
    2025/10/31

    In this episode of The Optimised Practice Podcast, host Jono Heath interviews Haley Uden, whose diverse career path in podiatry spans private practice, community health, academia, and entrepreneurship.


    Haley shares her journey, from starting in podiatry due to personal experiences to founding 'Hey Lucy,' an automated locum management software for the Allied Health industry. They discuss Haley's challenges in private practice, the struggles of staff shortages, and her goals for improving the profession by offering more flexible and efficient locum solutions.


    Tune in to hear about her innovative approach and the potential shift in how allied health professionals can work more effectively.



    Watch this episode on Youtube:

    https://youtu.be/o_VQLtOPkY4

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    32 分
  • How Tech Can Improve Patient Outcomes, Increase Average Spend, and Grow Your Team
    2025/10/01

    Join host Emma Price in this episode of the Optimised Practice Podcast as she welcomes George Cummins Director at Gait and Motion Technology Ltd. Discover how to enhance patient outcomes while improving your practice's average spend and team growth.


    George shares insights into Gait and Motion Technology's innovative tools, such as Easy Base, foot scan technology, and Phits 3D printed orthotics. Learn about the importance of using technology in private practice, the benefits for patients, and how it can help attract high-quality staff.


    Watch this episode on Youtube:

    https://youtu.be/d3DAuwJk178

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    24 分
  • The Magic in Mentoring, Marriage, Assistants, and Authenticity
    2025/09/01

    In this episode of The Optimised Practice Podcast, host Brian Fitzpatrick talks with Phil Marshman from Pioneer Podiatry in Mackay, Queensland. For over 15 years, Phil has built a successful practice in a regional community. He shares his secrets to not only surviving, but thriving.


    What you'll learn in this episode:

    • Community-Driven Marketing: Discover why a long-term commitment to community and trust is more effective than quick-win ads.

    • Creative Recruitment: Learn how a structured new graduate program can attract top talent, even in rural areas.

    • The Power of Allied Health Assistants: Find out how delegating tasks to assistants can make your practice more efficient and profitable.

    • Intentional Work-Life Balance: Hear how Phil works a four-day week to prioritise family and prevent burnout.

    This episode is a must-listen for anyone in healthcare looking to build a sustainable and personally fulfilling business.


    Watch this on Youtube:

    https://youtu.be/DBThcZVERiw

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    25 分
  • How My Practice Allows Me to Travel the World
    2025/08/08

    Join host Brian Fitzpatrick as he sits down with the incredibly energetic and optimistic Suzie Goodall, a successful physiotherapist and business owner from Canberra, Australia. In this episode, Suzy shares her unique journey from starting as a sports injury nurse to building her own thriving multi-armed business, Powerhouse Physio, over 20 years.


    Discover how Suzie's passion for sport led her to the world of physiotherapy and eventually to traveling the globe with Australian sports teams. Learn about the tough but rewarding lessons she learned along the way, including the shift from contractors to employees and the importance of having a reliable practice manager. Suzy opens up about the value of coaching and how it has given her the confidence and direction to grow her business while also creating a life that allows her to travel the world.


    Whether you're a healthcare professional, a business owner, or simply looking for inspiration, this episode is packed with valuable insights on building relationships, seizing opportunities, and creating a business that works for you, not the other way around.

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    24 分
  • How to Hire a Practitioner
    2025/07/04

    Welcome to the Optimised Practice Podcast! In this candid episode, host Blake Sergeant tackles the "hot topic" of practitioner recruitment head-on. While many complain about the difficulty of hiring, Blake reveals why a select group of practice owners are consistently successful.


    He starts by challenging common excuses and urges a fundamental mindset shift – stop saying "there are no fish in the lake" if you're not even fishing with intent!


    Blake shares actionable steps to elevate your recruitment game, focusing on two key pillars:

    1. Creating "Juicy Bait": Discover the Hybrid Model, a revolutionary compensation structure that combines the security of employment with the earning potential of an associate.

    2. Recruiting with Intensity: Learn why a single Indeed post or Facebook update isn't enough. Blake emphasises the need for:

      • A dedicated job vacancy section on your website (optimized for SEO).

      • In-practice job ads.

      • Leveraging your patient database for referrals.

      • Always collecting CVs for future needs.

      • Crafting job ads that lead with benefits (WIIFM) rather than just listing practice achievements.


    Learn how to build a practice where everyone wins, you, your team, and your patients by attracting and retaining the best in the business.


    Watch this on Youtube

    https://youtu.be/SkuRazmGXXE

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    20 分
  • How to Set Your Prices so Everyone Wins
    2025/05/31

    Welcome to the Optimised Practice Podcast! In today's solo episode, Blake Sergeant tackles the often-emotional topic of healthcare practice pricing and explains how to set your fees so that you, your team, and your patients all benefit.Many practice owners make the mistake of undercharging, especially in the early days. Blake reveals why this approach becomes unsustainable as you grow and aim to build a team. He emphasises that turnover is for vanity, profit is for sanity, and that even high patient volume won't save a business with flawed pricing.Learn the key goal for pricing: achieving a 20% net profit after you've been paid, all while maintaining a healthy 75% utilistion rate. Blake walks you through the "Practice Percentage Pyramid," detailing ideal allocations for:Practitioner salaries: (target of no more than 40% of revenue)Rent: (around 7%)Support team: (about 13%)All other costs: (20%)Blake also introduces the "Three W Triad" for decision-making: Is it good for the Patient? Is it good for the Team? Is it good for the Business/Owner? He challenges the common pitfall of focusing solely on keeping prices low for patients, often at the expense of team well-being and owner profitability.If you want to attract and retain top talent, avoid burnout, and build a truly sustainable practice, this episode is a must-listen!


    Watch this on Youtube

    https://youtu.be/nO1jiCC224I

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    21 分
  • Keeping My Head Above Water
    2025/05/14

    In this episode of the Optimise Practice Podcast, host Brian Fitzpatrick, with guest Lara Goode, navigates business challenges, juggling entrepreneurship and motherhood, shifting models from contractors to employees, building a strong team culture, the importance of support and community, lessons learned in business, and creating a positive work environment.


    Ready to optimise your practice? Tune in to hear their expert advice!


    Watch it on Youtube:

    https://youtu.be/9j-bl9QdLTQ

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    21 分
  • The 14 Numbers You MUST Know in Your Practice
    2025/05/01

    In this episode of the Optimise Practice Podcast, host Blake Sergeant shares why knowing your practice's numbers is essential! Blake explains how mastering these figures can give you total oversight and reduce stress. Don't miss out!


    Watch it on Youtube:

    https://youtu.be/jtwwHzv1TP0

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    24 分