What does it really take to grow a values-led business that parents rave about?

In this inspiring chat, host Chantal Gerardy sits down with Orly Muscat, founder of Coastal Babysitters, to explore how building a business grounded in trust, connection and care can lead to sustainable growth and over 1,200 glowing reviews. Whether you’re starting out or scaling up, this episode is packed with motivation and practical wisdom.

Here’s what we cover:

· How Orly turned an overseas idea into a thriving Australian brand

· The role of trust and standards in building a standout service

· Vetting, training and creating consistency with a growing team

· Why systems, values and “doing the yucky stuff” matter for real growth

· The power of word-of-mouth and customer experience in marketing

Connect with Orly Muscat and Coastal Babysitters:
Discover more about Orly’s mission and the trusted team behind Coastal Babysitters:
🌐 Visit coastalbabysitters.com.au
📘 Follow on Facebook: @coastalbabysitters
📸 Join the community on Instagram: @coastal_babysitters

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

Forget the fluff. In this raw and refreshingly real episode of the Meaningful Marketing Podcast, Chantel Gerardy sits down with entrepreneur and global brand builder Justin Herald. From launching a business with just $50 to creating a $37 million empire — without ads, funding, or a formal business plan — Justin shares what it really takes to make business work in 2025.

In this episode, you'll learn:

• How Justin turned frustration into a globally recognised brand
• Why traditional business plans and five-year goals might be holding you back
• The difference between mentors and coaches (and why it matters)
• The old-school marketing strategies that still outperform paid ads
• Why being yourself is your biggest business advantage

Connect with Justin Herald:
🌐 www.JustinHerald.com
🌐 www.ReferUsNetwork.com
📱 Facebook | LinkedIn | Instagram

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

Facebook Ads & Strategy with Kerry Fitzgibbons

Facebook ads can be a game-changer for your business—if you know how to use them right! In this episode of the Meaningful Marketing Podcast, Chantal Gerardy sits down with Facebook ads expert Kerry Fitzgibbon to uncover the biggest myths, smartest strategies, and top growth hacks for running successful ad campaigns.

Tune in to learn:

• Why most Facebook ads fail (and how to fix yours!)
• The must-know strategies to generate leads without wasting money
• How to balance organic content with paid ads for maximum impact
• Why boosting posts is NOT the way to grow your business
• The role of AI and messenger marketing in modern ad strategies

If you're tired of throwing money at Facebook ads with little return, this episode is for you. Kerry shares her no-BS approach to making ads work and explains exactly what business owners need to focus on to see real results.

💬 To find out more about Kerry and her amazing services visit: https://socialmediaplusone.com/

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

Feeling overwhelmed by the demands of running a business? You’re not alone. In this episode, Chantal chats to yoga teacher Ian Cariaga shares how yoga, breathwork, and meditation can help business owners stay creative, focused, and resilient. Discover why managing your mind is just as important as managing your business—and how small daily practices can lead to big breakthroughs.

Tune in to learn:

🧘‍♂️ How yoga enhances mental clarity and decision-making
💡 The surprising link between stillness and creativity
⚖️ Why balance is the key to sustainable success
🚀 Practical techniques to reduce stress and boost productivity

Ready to take your performance to the next level? Hit play and find your flow!

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

Virtual Assistants: How to Delegate, Lead & Scale Your Business with Francesa Moi

Feeling overwhelmed by endless marketing tasks, admin work, and business operations? You’re not alone. In this episode, we dive into the power of virtual assistants (VAs) and how they can help you escape burnout, streamline your workflow, and scale your business with ease. Join host Chantal Gerardy and guest Francesca Moi as they reveal:

✅ The biggest mistakes business owners make when hiring a VA
✅ How to successfully delegate without losing control
✅ Why a VA isn’t just a cost-saving move—but a growth strategy
✅ The secret to building a thriving, high-performing team

If you’re stuck in the day-to-day grind, this episode is your wake-up call. Tune in now and learn how a VA can transform your business!

To get in touch with Francesca and her team visit: https://empoweringvirtualsolution.com

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

What does the military have in common with running a successful business? A lot more than you think! In this episode, we sit down with Damien Patterson, a business coach, entrepreneur, and former army officer, to uncover his military-inspired strategies for marketing, leadership, and business growth. Whether you're a startup founder or a seasoned entrepreneur, this episode is packed with actionable insights to help you stay resilient, streamline marketing, and build a high-performing team.

Connect with Damien: https://daimienpatterson.com/

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

Marketing and styling may seem like two different worlds, but personal branding and confidence are at the heart of both. In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy welcomes personal stylist and entrepreneur Moana Robinson of Be Styled for Life. Together, they dive into the art of dressing with intention, finding confidence in your unique style, and leveraging meaningful marketing strategies to build a brand that stands out.

Connect with Moana: 🔗 Website: Be Styled for Life 🎙️ Podcast: Take a Moment with Moana (Available on Spotify & other platforms)

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/

In this episode of the Meaningful Marketing Podcast, Chantal welcomes the inspirational Natasa Denman, all the way from Melbourne. Join us as Natasa shares her incredible journey from life coach to a celebrated author and the mastermind behind the 'Ultimate 48 Hour Author' business. Discover why writing a book is like a business card on steroids, the critical role of catchy titles, and why 'fluffy' just doesn't work in marketing.

Natasha and Chantal discuss in detail the pitfalls of relying solely on book sales, and the essential steps to leverage your book for broader business success. They also tackle the elephant in the room—using AI in book writing—and why authenticity matters more than ever.

If you're thinking about writing a book, or just looking for ways to make your marketing more impactful, this episode is packed with valuable insights and actionable advice. For more info visit Natasa’s website - https://www.writeabook.com.au/

Download our FREE Guide here: https://chantalgerardy.com.au/free-downloads/

Listen here: http://themeaningfulmarketingpodcast.com/

Website: http://onlinebusinessmarketing.com.au/