『The Marketing Lawcast』のカバーアート

The Marketing Lawcast

The Marketing Lawcast

著者: Jennifer Goddard & James Campbell
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Driving Success for Lawyers in Estate Planning, Elder Law and Special Needs

A growth acceleration podcast for attorneys to scale their firms to seven figures and more ... with host James Campbell, Chief Growth Officer at Integrity Marketing Solutions. Featuring interviews with leading legal professionals, financial and growth mindset experts, and providing marketing tips and hacks to grow your law firm, drive leads and close more business at premium fees.

© 2025 Integrity Marketing Solutions
マーケティング マーケティング・セールス 経済学
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  • How Letting Go Saved My Life—and Made My Business Stronger
    2025/08/05

    What happens when the CEO of a national marketing agency is diagnosed with one of the rarest—and deadliest—forms of breast cancer?

    In this powerful solo episode, IMS CEO Jennifer Goddard shares the deeply personal story of how she walked away from her business overnight, fully expecting the worst… and instead watched her team lead it to new growth.

    Jennifer opens up about:

    • The moment she discovered something was wrong—and the terrifying prognosis that followed
    • How she made the radical decision to step away from the company she built
    • Her belief in the mind-body connection and how removing stress became part of her healing plan
    • The moment her surgeon said, “Well, I think they saved your life.”
    • What this experience taught her about leadership, systems, and letting go

    You’ll walk away inspired—and challenged to build a business that’s resilient, not reliant.

    📞 Learn how IMS helps law firms build resilient, self-sustaining practices at imsrocks.com. Ready to start? Book a discovery call today.

    Video version on YouTube
    Book your free Discovery Call with my team.

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    20 分
  • Listening, Not Selling: Sedric Collins’ Formula for Trust and Connection in Estate Planning
    2025/07/28

    Estate planning attorney Sedric Collins shares how he built Legacy One Law Firm—where estate planning meets entertainment and intellectual property law to create dynamic, client-centered legal solutions.

    Discover how Sedric’s background in music and personal experiences witnessing the consequences of poor estate planning inspired him to reimagine the client experience—making legacy planning accessible, empowering, and deeply relational.

    ✅ Founded Legacy One Law to integrate estate planning (80%) with entertainment and IP law (20%)
    ✅ Replaces billable hours with transparent flat fees to build trust and eliminate cost surprises
    ✅ Created the “Legacy One Difference”—a focus on relationship, not transactions
    ✅ Authored Prudent Planning for Family Legacy to simplify estate planning for everyday families
    ✅ Implements a discovery-based consultation process rooted in listening and understanding
    ✅ Confronted and overcame the mindset challenge of underpricing his value
    ✅ Uses educational content marketing to position the firm as a trusted authority
    ✅ Plans expansion into Northern California to serve clients statewide
    ✅ Passionate about empowering artists, families, and entrepreneurs to protect their legacies

    Whether you’re an attorney inspired by innovative practice models or a client seeking a firm that truly listens, this episode is full of insights you won’t want to miss.

    📞 Connect with Legacy One Law at https://legacyonelaw.com/ or follow Legacy One Law on Instagram and Facebook.

    Video version on YouTube
    Book your free Discovery Call with my team.

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    25 分
  • Two Years Ahead of Schedule: How Meredith Williamson Doubled Her Client Calls and Fast-Tracked Firm Growth with IMS
    2025/07/03

    In this inspiring episode, estate planning attorney Meredith Williamson shares her winding journey from litigation to founding NW Estate Law—where compassion, psychology, and elder care experience meet client-centered estate planning.

    Discover how Meredith’s background shaped her distinctive approach, emphasizing warmth, empathy, and deep personal connections with every client.

    ✅ Founded NW Estate Law after eight years in litigation and years working in elder care
    ✅ Focuses on making estate planning approachable, personal, and stress-free
    ✅ Offers flexible options—two office locations, home visits, and Zoom meetings
    ✅ Serves clients of all ages, from young adults to retirees, with both estate planning and elder law services
    ✅ Believes mindset, learning from feedback, and resilience are key to business growth
    ✅ Doubled call volume through strategic marketing efforts
    ✅ Advocates for collaboration over competition among attorneys
    ✅ On track to reach a major business milestone two years ahead of schedule
    ✅ Encourages fellow attorneys to invest in outside expertise to grow faster

    Whether you’re an attorney seeking inspiration or someone searching for a compassionate estate planning lawyer, this episode is packed with insights and heart.

    📞 Call NW Estate Law or visit https://nwestatelaw.com/ to schedule your consultation and experience Meredith’s client-first approach, proudly serving Oregon and Washington.

    Video version on YouTube
    Book your free Discovery Call with my team.

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    30 分
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