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  • The Making of a Marketer - Healing Zombie Brands w/ John Long

    The Making of a Marketer - Healing Zombie Brands w/ John Long
    2026/02/14
    Today we welcome Digitas North America Executive Creative Director, John Long to the program. Pioneering global creative strategy, and leading brands to greatness, John has taken up his next challenge as an author. His new book "Zombie Brands: How brands lost their humanity" was released this week. Today we discover how brands are learning, unlearning, and attempting to grow in this unique era of AI. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 分
  • The Making of a Marketer - Super Bowl Recap

    The Making of a Marketer - Super Bowl Recap
    2026/02/10
    Jess and Andy give their candid thought on the Super Bowl marketing for 2026. Who won, who lost, and how about some surprise takes? Our annual debrief is underway! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    32 分
  • The Making of a Marketer - Challenging the Brand

    The Making of a Marketer - Challenging the Brand
    2026/02/07
    Will brands accept the challenge today, tomorrow, and deep into the future? As the landscape of branding changes we welcome John Gumas, President of Commit Agency. Today we find out what it is about a challenger brand" that brings out the best in marketers. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 時間 2 分
  • The Making of a Marketer - 2016 Edition

    The Making of a Marketer - 2016 Edition
    2026/01/31
    Are we in 2026 or 2016? Jess and Andy talk about the 10 year trend that has swept the internet. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 分
  • The Making of a Marketer - The Art of Brand Partnerships

    The Making of a Marketer - The Art of Brand Partnerships
    2026/01/13
    Season 4 begins today! As we enter 2026, business, brand, and creative conversations collide. We welcome Founder, Talent Agent, and Strategic Advisor, Monique Sar to the program. As president of De Vitesse, Monique leads brands in the automotive sector with tailored growth strategies and brand development. Aside from De Vitesse, represents keynote speakers, athletes, and creators across the globe at BNC Speakers. Combining a marketing approach, with brand partnerships. Our theme this year centers around authenticity and the connective tissues bringing these together. Let the new season begin! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    52 分
  • The Making of a Marketer - Season 3 Roundup

    The Making of a Marketer - Season 3 Roundup
    2025/12/18
    Jess and Andy wrap up 2025, season 3, and put a bow on the year that was. What should we expect in 2026 in the world of marketing? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    40 分
  • The Making of a Marketer - Mobile Marketing 101

    The Making of a Marketer - Mobile Marketing 101
    2025/12/12
    On today's edition of the show we delve into the universe of mobile advertising and performance marketing. From new restrictions to an AI-driven ecosystem to nuances in human storytelling, how is this industry changing as we head into 2026? To assist we will be joined by Phoena Pang, VP of Global Partnerships at Mintegral. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 分
  • The Making of a Marketer - Roundtable Screen Time & Our Youth

    The Making of a Marketer - Roundtable Screen Time & Our Youth
    2025/11/25
    On today's edition of the podcast, we present our first roundtable! Tackling the growing debate over children, screen time, and how it infuses into the world of digital/social media. We have accumulated an all-star lineup of guests to tackle an evolving discussion. Annie Rusthoven - Chief of Staff at Screen Sanity Steve Turney - Owner & Executive Director of the Mental Health Marketing Conference Elizabeth Hill - Learning Experience Designer at Berlitz CorporationKirk Eklund - Founder & Lead Consultant at Inkfish Debbie Schuitema - Director of New Teacher Development at Kentwood Public Schools Rob McNamara - Founding Partner Delta Developmental, Leadership Coach RobMcNamara.com Angelique Gierszewski - Licensed Clinical Social Worker at Pine Rest Christian Mental Health Services Learn more about your ad choices. Visit megaphone.fm/adchoices
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    56 分