The Listing Video Mistake Killing Your Reach - Real Estate Marketing
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概要
Most listing videos don’t fail because the house isn’t great.
They fail because agents make one mistake that kills their reach before anyone even sees the home.
In this episode, we break down what’s actually happening to listing videos in 2025—and why doing what “everyone else does” is quietly hurting your visibility, your credibility, and your ability to attract future sellers.
We’re sitting down with one of Kansas City’s top real estate media providers, Jordan Wyatt Ashley, to pull back the curtain on what works, what doesn’t, and what agents consistently get wrong when it comes to listing video and marketing.
You’ll learn:
• The difference between selling the house vs. selling your expertise
• When vertical video wins—and when horizontal still matters
• Why posting a listing video once is a massive waste of good media
• The 60/30/10 rule that keeps your personal brand from becoming repetitive
• The simplest upgrade most agents ignore that makes DIY videos look professional
Here’s the truth: photos sell the home.
-Video sells the agent.
If your listing videos feel polished but aren’t creating momentum, reach, or conversations, this episode will show you exactly what to fix, what to stop doing, and how to make your next listing work harder for your brand.
Connect with Jordan:
Website: https://www.jordanwyattashley.com/
Instagram: https://www.instagram.com/jordanwyattashley/
📍 Connect with Kevin Mochel
Website → www.modernrealestatemarketing.com
Facebook → www.facebook.com/modernrealestatemarketingforagents
Instagram → www.instagram.com/modernrealestatemarketing/
Podcast → Modern Real Estate Marketing
🎙️ Hosted by Kevin Mochel — Modern Real Estate Marketing Podcast
📍 Recorded at 180 Your Marketing Studio, Overland Park KS
#RealEstateMarketing
#ListingVideos
#AgentBranding